Hello English Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Hello English's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Hello English.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Hello English
App Name : Hello English
Logo：
OS : iOS
Network : Google Ads(Admob),Audience Network,Facebook
Developer : Intap Labs Pvt Ltd
Publisher : Fotor - Photo Editor&Collage,TopBuzz: Notícias,Vídeos, GIFs,AppBox Pro,MakeupPlus - Virtual Makeup,开箱模拟器 for 皇室战争,地铁跑酷 - 官方中文版,Instagram,appsGratis,Can Knockdown
Total creative ads during the time period : 4,503
Duration : 1,046
Popularity : 218,178
Check ASO Keywords of Hello English
2. Hello English’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Hello English in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Hello English in the recent period. As of 2021-03-14, among the Hello English‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 57.14%, Playable Ads category's proportion is 0.0%, Image category's proportion is 42.86%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Hello English's the proportion of networks impressions are placed like this:
Facebook's proportion is 53.45%,
Instagram's proportion is 23.82%,
Audience Network's proportion is 11.51%,
Messenger's proportion is 11.21%,
's proportion is .
In the date of 2021-03-14, Hello English‘s network with the most ads is Facebook and its proportion is 35.71%.
3. Top 3 Ad Creative Analysis of Hello English
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Hello English. We can see some advertising trends.
Top 1 Ad Creative of Hello English
Ad Details ：
Headline ：เรียนภาษาอังกฤษจากมือถือ
Text ：เรียนการพูด อ่าน เขียนภาษาอังกฤษ และคำศัพท์ใหม่ๆ สำหรับคนไทยโดยเฉพาะ แอพภาษาอังกฤษ อันดับ 1
Top 2 Ad Creative of Hello English
Ad Details ：
Headline ：Aprenda Inglês de graça
Text ：
Top 3 Ad Creative of Hello English
Ad Details ：
Headline ：เรียนภาษาอังกฤษจากมือถือ
Text ：เรียนการพูด อ่าน เขียนภาษาอังกฤษ และคำศัพท์ใหม่ๆ สำหรับคนไทยโดยเฉพาะ แอพภาษาอังกฤษ อันดับ 1
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 460 | 286 | 598 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1024 x 1280 | 320 x 400 | 1200 x 629 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 3 |
| Countries | Thailand | India,Saudi Arabia,Brazil,United Kingdom,Malaysia,Singapore,Canada,Egypt,United Arab Emirates,Australia,Thailand,United States,Hong Kong,China,France,Qatar,Colombia | Thailand |
| Language | Thai | Portuguese | Thai |
Through the above analysis, we can see that the most effective channel for Hello English in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Hello English's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Hello English, you can click the app name below to view related reports, or you can find more info in ASOTools.