Hersheypark Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Hersheypark’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Hersheypark.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Hersheypark

App Name : Hersheypark



OS : Android

Network : Facebook,Instagram

Developer : Hershey Entertainment and Resorts Company

Publisher :

Total creative ads during the time period : 32

Duration : 497

Popularity : 1,872

2. Hersheypark’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Hersheypark in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Hersheypark in the recent period. As of 2020-09-07, among the Hersheypark‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Hersheypark’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Hersheypark‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Hersheypark

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Hersheypark. We can see some advertising trends.

Top 1 Ad Creative of Hersheypark

Ad Details :

Headline :Hersheypark In The Dark

Text :Weekends October 18 - November 3

Top 2 Ad Creative of Hersheypark

Ad Details :

Headline :Book a family getaway to The Official Resorts of Hersheypark

Text :The perfect place to enjoy the holiday season!

Top 3 Ad Creative of Hersheypark

Ad Details :

Headline :All-New 2020 Season Passes

Text :Starting at 8 Payments of Less Than $18

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 20 21 8
Popularity 102 76 66
Dimensions 400 x 224 600 x 399 600 x 600
Creative Type Video Image Image
Network Facebook Facebook Facebook
Related Ads 1 2 1
Countries Netherlands,Suriname United Kingdom,United States,Canada,Australia United Kingdom,United States,Canada,Australia
Language Dutch English English

Through the above analysis, we can see that the most effective channel for Hersheypark in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Hersheypark’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Hersheypark, you can click the app name below to view related reports.