HFS Federal Credit Union Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HFS Federal Credit Union's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HFS Federal Credit Union.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HFS Federal Credit Union
App Name : HFS Federal Credit Union
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : HFS Federal Credit Union
Publisher : Instagram,Facebook
Total creative ads during the time period : 78
Duration : 368
Popularity : 14,804
Check ASO Keywords of HFS Federal Credit Union
2. HFS Federal Credit Union’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HFS Federal Credit Union in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HFS Federal Credit Union in the recent period. As of 2021-03-12, among the HFS Federal Credit Union‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 49.09%, Playable Ads category's proportion is 0.0%, Image category's proportion is 45.45%, Carousel category's proportion is 5.45%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, HFS Federal Credit Union's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.16%,
Instagram's proportion is 33.16%,
Messenger's proportion is 33.15%,
Audience Network's proportion is 0.52%,
's proportion is .
In the date of 2021-03-12, HFS Federal Credit Union‘s network with the most ads is Facebook and its proportion is 30.91%.
3. Top 3 Ad Creative Analysis of HFS Federal Credit Union
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HFS Federal Credit Union. We can see some advertising trends.
Top 1 Ad Creative of HFS Federal Credit Union
Ad Details ：
Headline ：Tap Into Your Home's Equity
Text ：Consolidate debt, make home improvements, access emergency cash with a HELOC from HFS.
Top 2 Ad Creative of HFS Federal Credit Union
Ad Details ：
Headline ：Tap Into Your Home's Equity
Text ：Consolidate debt, make home improvements, access emergency cash with a HELOC from HFS.
Top 3 Ad Creative of HFS Federal Credit Union
Ad Details ：
Headline ：Tap Into Your Home's Equity
Text ：Consolidate debt, make home improvements, access emergency cash with a HELOC from HFS.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 70 | 70 | 70 |
| Popularity | 463 | 462 | 462 |
| Dimensions | 2048 x 1365 | 2048 x 1365 | 2048 x 1365 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,United States,Canada | Australia,Canada,United States,United Kingdom | Australia,United Kingdom,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for HFS Federal Credit Union in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free HFS Federal Credit Union's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HFS Federal Credit Union, you can click the app name below to view related reports, or you can find more info in ASOTools.