HomeCooking - Food Sharing App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HomeCooking - Food Sharing App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HomeCooking - Food Sharing App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HomeCooking - Food Sharing App
App Name : HomeCooking - Food Sharing App
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Yopeso
Publisher : Instagram,Facebook,Photo Editor & Pic Collage - Sweet Selfie Camera,Athan: Prayer Times, Azan, Al Quran & Qibla Finder,USA Weather forecast,Video Collage: Mix VideoPhoto
Total creative ads during the time period : 72
Duration : 845
Popularity : 31,667
Check ASO Keywords of HomeCooking - Food Sharing App
2. HomeCooking - Food Sharing App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HomeCooking - Food Sharing App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HomeCooking - Food Sharing App in the recent period. As of 2021-03-15, among the HomeCooking - Food Sharing App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 70.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 30.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, HomeCooking - Food Sharing App's the proportion of networks impressions are placed like this:
Messenger's proportion is 29.86%,
Facebook's proportion is 29.78%,
Instagram's proportion is 27.04%,
Audience Network's proportion is 13.33%,
's proportion is .
In the date of 2021-03-15, HomeCooking - Food Sharing App‘s network with the most ads is Facebook and its proportion is 30.0%.
3. Top 3 Ad Creative Analysis of HomeCooking - Food Sharing App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HomeCooking - Food Sharing App. We can see some advertising trends.
Top 1 Ad Creative of HomeCooking - Food Sharing App
Ad Details ：
Headline ：Privathaushalte teilen Hausmannskost. Foodsharing per App -leichtgemacht.
Text ：leckeres Essen für jedermann
Top 2 Ad Creative of HomeCooking - Food Sharing App
Ad Details ：
Headline ：Privathaushalte teilen Hausmannskost. Foodsharing per App -leichtgemacht.
Text ：Privathaushalte teilen Hausmannskost. Foodsharing per App -leichtgemacht.
Top 3 Ad Creative of HomeCooking - Food Sharing App
Ad Details ：
Headline ：Privathaushalte teilen Hausmannskost. Foodsharing per App -leichtgemacht.
Text ：leckeres Essen für jedermann
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 158 | 158 | 158 |
| Popularity | 914 | 910 | 902 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 4 | 4 | 4 |
| Countries | Germany | Germany | Germany |
| Language | German | English | German |
Through the above analysis, we can see that the most effective channel for HomeCooking - Food Sharing App in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free HomeCooking - Food Sharing App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HomeCooking - Food Sharing App, you can click the app name below to view related reports, or you can find more info in ASOTools.