Homer - home & house organizer Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Homer - home & house organizer’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Homer - home & house organizer.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Homer - home & house organizer

App Name : Homer - home & house organizer

Logo

Homer - home & house organizer-SocialPeta

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : Home Owner AB

Publisher :

Total creative ads during the time period : 37

Duration : 179

Popularity : 10,481

2. Homer - home & house organizer’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Homer - home & house organizer in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Homer - home & house organizer in the recent period. As of 2020-08-31, among the Homer - home & house organizer‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 63.64%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 36.36%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, Homer - home & house organizer’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 28.49%,

Audience Network’s proportion is 25.46%,

Instagram’s proportion is 23.02%,

Messenger’s proportion is 23.02%,

’s proportion is .

In the date of 2020-08-31, Homer - home & house organizer‘s network with the most ads is Facebook and its proportion is 27.27%.

3. Top 3 Ad Creative Analysis of Homer - home & house organizer

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Homer - home & house organizer. We can see some advertising trends.

Top 1 Ad Creative of Homer - home & house organizer

Ad Details :

Headline :Alla kvitton. En plats.

Text :

Top 2 Ad Creative of Homer - home & house organizer

Ad Details :

Headline :Alla kvitton. En plats.

Text :‎Homer is a smart home binder for people in house and apartment. One place to store all information about your home and your stuff Everything in One Place Homer replaces your home binder, receipts in the drawer, warranties on the pinboard, post-it notes with measurements, manuals in pile. One plac...

Top 3 Ad Creative of Homer - home & house organizer

Ad Details :

Headline :Alla kvitton. En plats.

Text :‎Homer is a smart home binder for people in house and apartment. One place to store all information about your home and your stuff Everything in One Place Homer replaces your home binder, receipts in the drawer, warranties on the pinboard, post-it notes with measurements, manuals in pile. One plac...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 130 175 175
Popularity 925 690 672
Dimensions 224 x 400 2048 x 2048 2048 x 2048
Creative Type Video Image Image
Network Audience Network Facebook Messenger
Related Ads 1 4 4
Countries United Kingdom,Sweden Sweden Sweden
Language NA English English

Through the above analysis, we can see that the most effective channel for Homer - home & house organizer in recent advertising is Audience Network, and the main creative type is Video.

In conclusion: The above is a free Homer - home & house organizer’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Homer - home & house organizer, you can click the app name below to view related reports.