Homer - home & house organizer Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Homer - home & house organizer's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Homer - home & house organizer.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Homer - home & house organizer
App Name : Homer - home & house organizer
Logo：
OS : iOS
Network : Messenger,Audience Network,Facebook
Developer : Home Owner AB
Publisher : Instagram,Facebook
Total creative ads during the time period : 62
Duration : 375
Popularity : 20,875
Check ASO Keywords of Homer - home & house organizer
2. Homer - home & house organizer’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Homer - home & house organizer in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Homer - home & house organizer in the recent period. As of 2021-03-14, among the Homer - home & house organizer‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Homer - home & house organizer's the proportion of networks impressions are placed like this:
Facebook's proportion is 38.36%,
Instagram's proportion is 31.23%,
Audience Network's proportion is 15.36%,
Messenger's proportion is 15.05%,
's proportion is .
In the date of 2021-03-14, Homer - home & house organizer‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Homer - home & house organizer
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Homer - home & house organizer. We can see some advertising trends.
Top 1 Ad Creative of Homer - home & house organizer
Ad Details ：
Headline ：Full koll på hemmet med Homer
Text ：
Top 2 Ad Creative of Homer - home & house organizer
Ad Details ：
Headline ：Full koll på hemmet med Homer
Text ：Med Homer har du full koll på allt i ditt hem! Lägg in färgkoder, mått, garantier - bygg en tidslinje, ha koll på vad som har gjorts och ska göras! Ritningar och manualer hämtas automatiskt. Smart, snabbt, snyggt och säkert!
Top 3 Ad Creative of Homer - home & house organizer
Ad Details ：
Headline ：Alla kvitton. En plats.
Text ：Med Homer har du full koll på allt i ditt hem! Lägg in färgkoder, mått, garantier - bygg en tidslinje, ha koll på vad som har gjorts och ska göras! Ritningar och manualer hämtas automatiskt. Smart, snabbt, snyggt och säkert!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 210 | 259 | 322 |
| Popularity | 998 | 991 | 956 |
| Dimensions | 400 x 224 | 400 x 224 | 2048 x 2048 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 2 | 5 |
| Countries | Sweden | Sweden | Sweden,United Kingdom |
| Language | Norwegian | NA | NA |
Through the above analysis, we can see that the most effective channel for Homer - home & house organizer in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Homer - home & house organizer's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Homer - home & house organizer, you can click the app name below to view related reports, or you can find more info in ASOTools.