Honor of Kings - Epic Heroes Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Honor of Kings - Epic Heroes's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Honor of Kings - Epic Heroes.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Honor of Kings - Epic Heroes
App Name : Honor of Kings - Epic Heroes
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Messenger
Developer : Shenzhen Sky Dragon Technology Co., Ltd.
Publisher : Instagram,Drift Mania Championship,Mahjong Samurai - Unravel the mystery of Clan Yamamoto Premium,Death -Fatal Love with Tender Reaper-,合金機兵:重裝坦克,陣痛ナビ ～助産師のアドバイスで赤ちゃんの健康管理
Total creative ads during the time period : 1,017
Duration : 369
Popularity : 115,573
Check ASO Keywords of Honor of Kings - Epic Heroes
2. Honor of Kings - Epic Heroes’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Honor of Kings - Epic Heroes in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Honor of Kings - Epic Heroes in the recent period. As of 2021-05-16, among the Honor of Kings - Epic Heroes‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-16, Honor of Kings - Epic Heroes's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.76%,
Instagram's proportion is 25.76%,
Messenger's proportion is 25.68%,
Audience Network's proportion is 22.81%,
's proportion is .
In the date of 2021-05-16, Honor of Kings - Epic Heroes‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Honor of Kings - Epic Heroes
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Honor of Kings - Epic Heroes. We can see some advertising trends.
Top 1 Ad Creative of Honor of Kings - Epic Heroes
Ad Details ：
Headline ：Not for Kids
Text ：My lord, meet your perfect QUEEN! Your heroes are ready, fight for HONOR, fight for LOVE!
Top 2 Ad Creative of Honor of Kings - Epic Heroes
Ad Details ：
Headline ：Not for Kids
Text ：My lord, meet your perfect QUEEN! Your heroes are ready, fight for HONOR, fight for LOVE!
Top 3 Ad Creative of Honor of Kings - Epic Heroes
Ad Details ：
Headline ：Not for Kids!
Text ：Be a King, Marry 7 Queens! Fight for Love!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 210 | 210 | 209 |
| Popularity | 997 | 997 | 997 |
| Dimensions | 320 x 400 | 400 x 400 | 1280 x 1280 |
| Creative Type | Video | Video | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Nigeria,Luxembourg,Romania,Jordan,East Timor,United Arab Emirates,Reunion,Peru,Latvia,Sri Lanka,Hong Kong,Portugal,Poland,Trinidad and Tobago,Mauritius,Palau,Switzerland,Sweden,Brazil | Nigeria,Jamaica,Luxembourg,Romania,Jordan,East Timor,United Arab Emirates,Reunion,Peru,Latvia,Sri Lanka,Hong Kong,Portugal,Poland,Mauritius,Trinidad and Tobago,Palau,Switzerland,Sweden | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Honor of Kings - Epic Heroes in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Honor of Kings - Epic Heroes's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Honor of Kings - Epic Heroes, you can click the app name below to view related reports, or you can find more info in ASOTools.