HRM Enterprise Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HRM Enterprise's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HRM Enterprise.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HRM Enterprise
App Name : HRM Enterprise
Logo：
OS : Android
Network : Instagram,Audience Network,Facebook
Developer : HRM LABS
Publisher : Instagram,Facebook
Total creative ads during the time period : 103
Duration : 268
Popularity : 10,312
Check ASO Keywords of HRM Enterprise
2. HRM Enterprise’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HRM Enterprise in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HRM Enterprise in the recent period. As of 2021-04-27, among the HRM Enterprise‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-27, HRM Enterprise's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-04-27, HRM Enterprise‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of HRM Enterprise
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HRM Enterprise. We can see some advertising trends.
Top 1 Ad Creative of HRM Enterprise
Ad Details ：
Headline ：Book Demo NOW and Get UP TO 98% PSG Grant!
Text ：Now, you can generate PAYROLL with just a Few Clicks, even from your home!
Top 2 Ad Creative of HRM Enterprise
Ad Details ：
Headline ：Book Demo NOW and Get UP TO 98% PSG Grant!
Text ：Now, you can generate PAYROLL with just a Few Clicks, even from your home!
Top 3 Ad Creative of HRM Enterprise
Ad Details ：
Headline ：Prepare Your Business To The New Normal
Text ：Did you know that Coronavirus can survive on plastic surfaces for up to 3 days? The attendance swipe cards or fingerprint system on your office can easily be a reason for spread of such acute viral respiratory diseases! Salient Features : - 1-Second Facial Recognition even with the mask on/enforcement of mask-wearing - Automated Contact-less Temperature Measurement - Works 100% over the cloud, you don’t need to worry your data securely stored and backup - Real-time notification to HR-Team - Integrated Solution - Works with attendance management, HR systems, payroll, and leave system A full stack solution Hardware device, Installation, Configuration, Training, Mobile app and Cloud access. Prepare the best for your employees, workers, as well as visitors for the new normal!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 83 | 83 | 36 |
| Popularity | 605 | 600 | 183 |
| Dimensions | 400 x 224 | 400 x 224 | 1000 x 1000 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Singapore | Singapore | Singapore |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for HRM Enterprise in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free HRM Enterprise's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HRM Enterprise, you can click the app name below to view related reports, or you can find more info in ASOTools.