HTMC Taxi Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HTMC Taxi's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HTMC Taxi.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HTMC Taxi
App Name : HTMC Taxi
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : HTMC B.V.
Publisher : Instagram,Facebook
Total creative ads during the time period : 9
Duration : 537
Popularity : 6,692
Check ASO Keywords of HTMC Taxi
2. HTMC Taxi’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HTMC Taxi in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HTMC Taxi in the recent period. As of 2021-03-10, among the HTMC Taxi‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, HTMC Taxi's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-10, HTMC Taxi‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of HTMC Taxi
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HTMC Taxi. We can see some advertising trends.
Top 1 Ad Creative of HTMC Taxi
Ad Details ：
Headline ：HTMC TAXICENTRALE
Text ：Van een avondje uit naar huis, van of naar het vliegveld of groepsvervoer binnen en buiten de stad, de HTMC Taxi Centrale brengt u snel en comfortabel naar uw bestemming. Wij werken alleen met goed opgeleide, gediplomeerde chauffeurs, dus u kunt bij ons een betrouwbare en veilige service verwachten. Met ons wagenpark van 150 taxi’s zijn we de grootste in de regio Haaglanden, waardoor we snel en accuraat reageren op spoedaanvragen.
Top 2 Ad Creative of HTMC Taxi
Ad Details ：
Headline ：HTMC TAXICENTRALE
Text ：Van een avondje uit naar huis, van of naar het vliegveld of groepsvervoer binnen en buiten de stad, de HTMC Taxi Centrale brengt u snel en comfortabel naar uw bestemming. Wij werken alleen met goed opgeleide, gediplomeerde chauffeurs, dus u kunt bij ons een betrouwbare en veilige service verwachten. Met ons wagenpark van 150 taxi’s zijn we de grootste in de regio Haaglanden, waardoor we snel en accuraat reageren op spoedaanvragen.
Top 3 Ad Creative of HTMC Taxi
Ad Details ：
Headline ：HTMC TAXICENTRALE
Text ：Van een avondje uit naar huis, van of naar het vliegveld of groepsvervoer binnen en buiten de stad, de HTMC Taxi Centrale brengt u snel en comfortabel naar uw bestemming. Wij werken alleen met goed opgeleide, gediplomeerde chauffeurs, dus u kunt bij ons een betrouwbare en veilige service verwachten. Met ons wagenpark van 150 taxi’s zijn we de grootste in de regio Haaglanden, waardoor we snel en accuraat reageren op spoedaanvragen.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 358 | 358 | 358 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 400 | 600 x 400 | 600 x 400 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Netherlands,Suriname | Suriname,Netherlands | Netherlands,Suriname |
| Language | Dutch | Dutch | Dutch |
Through the above analysis, we can see that the most effective channel for HTMC Taxi in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free HTMC Taxi's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HTMC Taxi, you can click the app name below to view related reports, or you can find more info in ASOTools.