HumanForest Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HumanForest's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HumanForest.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HumanForest
App Name : HumanForest
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Human Forest
Publisher : Instagram,Facebook
Total creative ads during the time period : 40
Duration : 195
Popularity : 5,943
Check ASO Keywords of HumanForest
2. HumanForest’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HumanForest in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HumanForest in the recent period. As of 2021-01-05, among the HumanForest‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-01-05, HumanForest's the proportion of networks impressions are placed like this:
Audience Network's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-01-05, HumanForest‘s network with the most ads is Audience Network and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of HumanForest
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HumanForest. We can see some advertising trends.
Top 1 Ad Creative of HumanForest
Ad Details ：
Headline ：HumanForest Ebikes
Text ：A HumanForest has been planted in London. Download the app & finish your ride in Islington. Smile, enjoy the weekend!
Top 2 Ad Creative of HumanForest
Ad Details ：
Headline ：HumanForest Ebikes
Text ：We are named HumanForest because that’s our vision of what our great city will become. As a tree removes CO2 from the atmosphere, people opting to make their journey on a HumanForest e-bike emit zero greenhouse gases. Working together, trees and people can drastically reduce the amount of CO2 in t...
Top 3 Ad Creative of HumanForest
Ad Details ：
Headline ：HumanForest Ebikes
Text ：We are named HumanForest because that’s our vision of what our great city will become. As a tree removes CO2 from the atmosphere, people opting to make their journey on a HumanForest e-bike emit zero greenhouse gases. Working together, trees and people can drastically reduce the amount of CO2 in t...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 194 | 40 | 40 |
| Popularity | 996 | 203 | 202 |
| Dimensions | 2048 x 1365 | 2048 x 1365 | 2048 x 1365 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom | United Kingdom | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for HumanForest in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free HumanForest's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HumanForest, you can click the app name below to view related reports, or you can find more info in ASOTools.