ICI PARIS XL – Beauty Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ICI PARIS XL – Beauty's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ICI PARIS XL – Beauty.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ICI PARIS XL – Beauty
App Name : ICI PARIS XL – Beauty
Logo：
OS : iOS
Network : Facebook,Instagram,YouTube
Developer : ICI PARIS XL
Publisher : Instagram,Facebook,911 Ambulance Help Rescue,我的安吉拉,AirBrush: Easy Photo Editor,Text Free: WiFi Calling App ,30 Day Fitness Challenge - Workout at Home
Total creative ads during the time period : 623
Duration : 1,199
Popularity : 36,557
Check ASO Keywords of ICI PARIS XL – Beauty
2. ICI PARIS XL – Beauty’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ICI PARIS XL – Beauty in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ICI PARIS XL – Beauty in the recent period. As of 2021-05-20, among the ICI PARIS XL – Beauty‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-20, ICI PARIS XL – Beauty's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-20, ICI PARIS XL – Beauty‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of ICI PARIS XL – Beauty
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ICI PARIS XL – Beauty. We can see some advertising trends.
Top 1 Ad Creative of ICI PARIS XL – Beauty
Ad Details ：
Headline ：IDÔLE, le nouveau parfum de Lancôme
Text ：
Top 2 Ad Creative of ICI PARIS XL – Beauty
Ad Details ：
Headline ：DE NIEUWE GEUR
Text ：www.iciparisxl.nl/nl/armani/my-way/p/BP_1090394/eau-de-parfum-30ml?varSel=1090394&utm_source=youtube&utm_medium=epc&utm_campaign=armani_my_way&utm_content=video
Top 3 Ad Creative of ICI PARIS XL – Beauty
Ad Details ：
Headline ：Dolce & Gabbana
Text ：Een nieuw tijdperk van mannelijkheid begint met K van Dolce&Gabbana, de nieuwe geur voor mannen. #DGBeauty #KbyDolceGabbana #OwnYourCrown
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 143 | 27 | 47 |
| Popularity | 567 | 144 | 140 |
| Dimensions | 400 x 400 | 300 x 60 | 640 x 360 |
| Creative Type | Video | Image | Video |
| Network | YouTube | ||
| Related Ads | 2 | 1 | 2 |
| Countries | United States | Israel,Turkey,Vietnam,Bulgaria,Poland,United States,Romania,Greece,Russia,Germany,Georgia,Algeria,United Kingdom,Chile,Taiwan,Egypt,United Arab Emirates,India | Suriname,Netherlands |
| Language | French | English | Dutch |
Through the above analysis, we can see that the most effective channel for ICI PARIS XL – Beauty in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free ICI PARIS XL – Beauty's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ICI PARIS XL – Beauty, you can click the app name below to view related reports, or you can find more info in ASOTools.