ICICI Bank UK iMobile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ICICI Bank UK iMobile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ICICI Bank UK iMobile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ICICI Bank UK iMobile
App Name : ICICI Bank UK iMobile
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : ICICI Bank Ltd.
Publisher : 空気読み力,Dinosaur Puzzle - Amazing Dinosaurs Puzzles Games for kids,Instagram,משחקי חשבון - כפל וחילוק,Cine Reviews,Stories for learning French (Arabic),German conversation
Total creative ads during the time period : 236
Duration : 582
Popularity : 19,668
Check ASO Keywords of ICICI Bank UK iMobile
2. ICICI Bank UK iMobile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ICICI Bank UK iMobile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ICICI Bank UK iMobile in the recent period. As of 2021-05-28, among the ICICI Bank UK iMobile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, ICICI Bank UK iMobile's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, ICICI Bank UK iMobile‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of ICICI Bank UK iMobile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ICICI Bank UK iMobile. We can see some advertising trends.
Top 1 Ad Creative of ICICI Bank UK iMobile
Ad Details ：
Headline ：ICICI UK Bank Current Account
Text ：Open ICICI Current Account Instantly through ICICI Uk iMobile App anywhere in UK & India. Enjoy Easy Money Transfer To India
Top 2 Ad Creative of ICICI Bank UK iMobile
Ad Details ：
Headline ：ICICI UK Bank Current Account
Text ：Open ICICI Current Account Instantly through ICICI Uk iMobile App anywhere in UK & India. Enjoy Easy Money Transfer To India
Top 3 Ad Creative of ICICI Bank UK iMobile
Ad Details ：
Headline ：ICICI UK Bank Current Account
Text ：Open ICICI Current Account Instantly through ICICI Uk iMobile App anywhere in UK & India. Enjoy Easy Money Transfer To India
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 177 | 177 | 177 |
| Popularity | 558 | 557 | 453 |
| Dimensions | 426 x 240 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 3 | 3 | 4 |
| Countries | United Kingdom,Australia,United States,Canada | United Kingdom,Canada,United States,Australia | Canada,Australia,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for ICICI Bank UK iMobile in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free ICICI Bank UK iMobile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ICICI Bank UK iMobile, you can click the app name below to view related reports, or you can find more info in ASOTools.