idealista Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the idealista’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps idealista.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of idealista

App Name : idealista



OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : Idealista, S.A.

Publisher : GulogGratis: Køb & sælg,开箱模拟器 for 皇室战争,POTO - Photo Frames & Collage,Un día más culto,appsGratis,TopBuzz: Notícias,Vídeos, GIFs,Video Editor with Music Star,Cool Wallpapers for Pokemon

Total creative ads during the time period : 1,750

Duration : 1,726

Popularity : 270,145

2. idealista’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser idealista in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of idealista in the recent period. As of 2020-09-07, among the idealista‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, idealista’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

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In the date of 2020-09-07, idealista‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of idealista

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of idealista. We can see some advertising trends.

Top 1 Ad Creative of idealista

Ad Details :

Headline :idealista

Text :Dibuja dónde quieres vivir

Top 2 Ad Creative of idealista

Ad Details :

Headline :idealista

Text :Dibuja dónde quieres vivir

Top 3 Ad Creative of idealista

Ad Details :

Headline :Oportunidades en Catalunya

Text :idealista ha seleccionado para ti viviendas en las cuatro provincias catalanas con precios muy baratos

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1,059 960 1,317
Popularity 1,000 1,000 1,000
Dimensions 1200 x 628 600 x 314 600 x 314
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Italy,Portugal,Spain Spain,Italy,Portugal,United States,France Mexico,Panama,Chile,Argentina,Spain,Colombia,Venezuela,Peru,Cuba,Paraguay
Language Spanish Spanish Spanish

Through the above analysis, we can see that the most effective channel for idealista in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free idealista’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to idealista, you can click the app name below to view related reports.