IEVA Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the IEVA's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps IEVA.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of IEVA
App Name : IEVA
Logo：
OS : Android
Network : Google Ads(Admob),Audience Network,Instagram
Developer : Ieva.io
Publisher : Drift Mania Championship,Dragon Ninja VR,Rolling Sky New 9 - Update Version Free Games,专业计步器-记录您每天的运动情况,Zombie Hunter Sniper,Deer Hunting Sniper Reloaded,Bubble Fizzy,拳击迷 - 最大的拳击/搏击社群,Instant Heart Rate: Heart Rate Monitor,大武俠物語
Total creative ads during the time period : 101
Duration : 425
Popularity : 7,645
Check ASO Keywords of IEVA
2. IEVA’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser IEVA in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of IEVA in the recent period. As of 2020-10-21, among the IEVA‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-21, IEVA's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-10-21, IEVA‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of IEVA
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of IEVA. We can see some advertising trends.
Top 1 Ad Creative of IEVA
Ad Details ：
Headline ：IEVA
Text ：Pourquoi le yoga kundalini fait-il tant d’émules ? Souvent vêtus de blanc, en tailleur, les mains curieusement jointes, les adeptes du yoga kundalini affichent leur sérénité joyeuse un peu partout sur leurs réseaux sociaux. Mais qu’est-ce qui rend ces yogis si accros ? Et quels sont exactement les bienfaits du yoga kundalini ? Article à lire des aujourd’hui en téléchargeant gratuitement l’application Ieva Prenez soin de vous, contribuez au futur de la planète, rejoignez le mouvement Ieva !
Top 2 Ad Creative of IEVA
Ad Details ：
Headline ：L'appli de l'année
Text ：Testez gratuitement des produits et expériences exclusifs en téléchargeant l'appli !
Top 3 Ad Creative of IEVA
Ad Details ：
Headline ：
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 0 |
| Popularity | 51 | 51 | |
| Dimensions | 1080 x 1080 | 843 x 440 | |
| Creative Type | Image | Image | |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 0 |
| Countries | Monaco,Central African,France,Belgium,Congo,Switzerland,Luxembourg | Belgium,France,Luxembourg,Congo,Monaco,Switzerland,Central African | |
| Language | French | French |
Through the above analysis, we can see that the most effective channel for IEVA in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free IEVA's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to IEVA, you can click the app name below to view related reports, or you can find more info in ASOTools.