Imovelweb Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Imovelweb's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Imovelweb.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Imovelweb
App Name : Imovelweb
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Imovelweb Comunicacao S/A.
Publisher : Instagram,Facebook,Korean Food Recipes - 10k Recipes,GulogGratis,YouCam Nails - Manicure Salon for Custom Nail Art,Fotor - Photo Editor&Collage,BeautyPlus - Best Selfie Cam & Easy Photo Editor,OLX Classifieds,AirBrush: Easy Photo Editor
Total creative ads during the time period : 1,504
Duration : 1,029
Popularity : 135,527
Check ASO Keywords of Imovelweb
2. Imovelweb’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Imovelweb in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Imovelweb in the recent period. As of 2021-03-16, among the Imovelweb‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Imovelweb's the proportion of networks impressions are placed like this:
Facebook's proportion is 51.85%,
Instagram's proportion is 48.15%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Imovelweb‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Imovelweb
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Imovelweb. We can see some advertising trends.
Top 1 Ad Creative of Imovelweb
Ad Details ：
Headline ：Apartamento à venda em Noroeste, Brasília
Text ：Imóveis novos com condições imperdíveis no Wimóveis!
Top 2 Ad Creative of Imovelweb
Ad Details ：
Headline ：Apartamento à venda em Santa Rita, Goiânia
Text ：Imóveis novos com condições imperdíveis no Wimóveis!
Top 3 Ad Creative of Imovelweb
Ad Details ：
Headline ：Apartamento à venda em Setor Progresso, Goiânia
Text ：Imóveis novos com condições imperdíveis no Wimóveis!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 274 | 274 | 273 |
| Popularity | 965 | 964 | 963 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Imovelweb in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Imovelweb's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Imovelweb, you can click the app name below to view related reports, or you can find more info in ASOTools.