ING España. Banca Móvil Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ING España. Banca Móvil's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ING España. Banca Móvil.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ING España. Banca Móvil
App Name : ING España. Banca Móvil
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : ING BANK NV, Sucursal en España
Publisher : Facebook,Instagram
Total creative ads during the time period : 56
Duration : 421
Popularity : 4,223
Check ASO Keywords of ING España. Banca Móvil
2. ING España. Banca Móvil’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ING España. Banca Móvil in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ING España. Banca Móvil in the recent period. As of 2021-03-15, among the ING España. Banca Móvil‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 85.71%, Playable Ads category's proportion is 0.0%, Image category's proportion is 14.29%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, ING España. Banca Móvil's the proportion of networks impressions are placed like this:
Instagram's proportion is 86.36%,
Facebook's proportion is 9.09%,
Audience Network's proportion is 4.55%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, ING España. Banca Móvil‘s network with the most ads is Instagram and its proportion is 57.14%.
3. Top 3 Ad Creative Analysis of ING España. Banca Móvil
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ING España. Banca Móvil. We can see some advertising trends.
Top 1 Ad Creative of ING España. Banca Móvil
Ad Details ：
Headline ：Hipotecas NARANJA
Text ：Las Hipotecas NARANJA tienen 0 compromisos porque tú ya tienes muchos, como poner el cuadro de tus suegros en el nuevo salón.
Top 2 Ad Creative of ING España. Banca Móvil
Ad Details ：
Headline ：
Text ：Tú sigue a tus cosas, a tu aire, que TODAS tus TARJETAS son GRATIS con la Cuenta NÓMINA.
Top 3 Ad Creative of ING España. Banca Móvil
Ad Details ：
Headline ：
Text ：Con la Cuenta NÓMINA siempre SIN COMISIONES, ¡duerme tranquilo todo el mundo! ¿Le echas un vistazo?
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 19 | 18 | 18 |
| Popularity | 99 | 95 | 95 |
| Dimensions | 600 x 600 | 340 x 426 | 340 x 426 |
| Creative Type | Image | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Paraguay,Spain,Panama,Peru,Colombia,Mexico,Cuba,Argentina,Chile,Venezuela | Cuba,Colombia,Paraguay,Mexico,Chile,Spain,Panama,Venezuela,Argentina,Peru | Spain,Peru,Paraguay,Chile,Panama,Argentina,Mexico,Venezuela,Cuba,Colombia |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for ING España. Banca Móvil in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free ING España. Banca Móvil's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ING España. Banca Móvil, you can click the app name below to view related reports, or you can find more info in ASOTools.