IO Lettore Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the IO Lettore’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps IO Lettore.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of IO Lettore

App Name : IO Lettore


IO Lettore-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : UBIK SRL

Publisher :

Total creative ads during the time period : 13

Duration : 144

Popularity : 1,337

2. IO Lettore’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser IO Lettore in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of IO Lettore in the recent period. As of 2020-08-31, among the IO Lettore‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, IO Lettore’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-31, IO Lettore‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of IO Lettore

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of IO Lettore. We can see some advertising trends.

Top 1 Ad Creative of IO Lettore

Ad Details :

Headline :Entra a far parte della nostra community di lettori!

Text :per Android e IOS

Top 2 Ad Creative of IO Lettore

Ad Details :

Headline :Entra a far parte della nostra community di lettori!

Text :per Android e IOS

Top 3 Ad Creative of IO Lettore

Ad Details :

Headline :Scarica l'App e entra nella community

Text :‎IO Lettore è l’applicazione delle Librerie Ubik dedicata ai lettori come te. Gestisci il tuo profilo dal tuo iPhone o iPad: - Recensisci i tuoi libri preferiti e rispondi ai commenti di altri utenti - Arricchisci il tuo profilo con post e foto dei libri che stai leggendo - Crea la tua libreria...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 18 18 18
Popularity 97 97 96
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Messenger Instagram Audience Network
Related Ads 1 1 1
Countries San Marino,Slovenia,Vatican City State,Italy,Switzerland Italy,San Marino,Slovenia,Vatican City State,Switzerland Italy,Switzerland,Slovenia,Vatican City State,San Marino
Language Italian Italian Italian

Through the above analysis, we can see that the most effective channel for IO Lettore in recent advertising is Messenger, and the main creative type is Image.

In conclusion: The above is a free IO Lettore’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to IO Lettore, you can click the app name below to view related reports.