iPay Sri Lanka Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the iPay Sri Lanka's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps iPay Sri Lanka.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of iPay Sri Lanka
App Name : iPay Sri Lanka
Logo：
OS : Android
Network : Audience Network,Instagram,Facebook
Developer : iPay
Publisher : Instagram,Alarm Clock,Call Recorder,AirBrush: Easy Photo Editor,Xender - Share Music&Video,Status Saver,Transfer,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),APUS Message Center—Intelligent management,Athan: Prayer Times, Azan, Al Quran & Qibla Finder
Total creative ads during the time period : 46
Duration : 356
Popularity : 3,790
Check ASO Keywords of iPay Sri Lanka
2. iPay Sri Lanka’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser iPay Sri Lanka in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of iPay Sri Lanka in the recent period. As of 2020-12-28, among the iPay Sri Lanka‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-28, iPay Sri Lanka's the proportion of networks impressions are placed like this:
Instagram's proportion is 89.19%,
Facebook's proportion is 5.4%,
Audience Network's proportion is 5.4%,
's proportion is ,
's proportion is .
In the date of 2020-12-28, iPay Sri Lanka‘s network with the most ads is Instagram and its proportion is 57.14%.
3. Top 3 Ad Creative Analysis of iPay Sri Lanka
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of iPay Sri Lanka. We can see some advertising trends.
Top 1 Ad Creative of iPay Sri Lanka
Ad Details ：
Headline ：iPay Lanka QR Merchant - Sillara Kade
Text ：දිවයින පුරා විසිරී ඇති Lanka QR වෙළෙඳ නියෝජිතයන් හට දැන් iPay Mobile Payment App එකෙන් ආරක්ෂාකාරීව ඔබගේ ගෙවීම සිදු කරන්න. ඔබගේ ගෙවීම් Simple කරගන්න, ජිවිතේ ලේසි කරගන්න.
අදම iPay Download කරගන්න : https://bit.ly/iPayDownload
Top 2 Ad Creative of iPay Sri Lanka
Ad Details ：
Headline ：iPay Merchant Video- Eatery
Text ：දිවයින පුරා විසිරී ඇති Lanka QR වෙළෙඳ නියෝජිතයන් හට දැන් iPay Mobile Payment App එකෙන් ආරක්ෂාකාරීව ඔබගේ ගෙවීම සිදු කරන්න.
Top 3 Ad Creative of iPay Sri Lanka
Ad Details ：
Headline ：iPay Merchant Video - Wholesale Kade
Text ：දැන් ශ්රී ලංකාව පුරා විසිරී ඇති Lanka QR වෙළෙඳ නියෝජිතයන් හට iPay හරහා ආරක්ෂාකාරීව ඔබගේ ගෙවීම සිදු කරන්න.
ඔබගේ ගෙවීම් Simple කරගන්න, ජිවිතේ ලේසි කරගන්න.
අදම iPay Download කරගන්න : https://bit.ly/iPayDownload
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 40 | 40 | 40 |
| Popularity | 205 | 205 | 205 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Philippines | Philippines | Slovenia |
| Language | Filipino | Filipino | NA |
Through the above analysis, we can see that the most effective channel for iPay Sri Lanka in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free iPay Sri Lanka's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to iPay Sri Lanka, you can click the app name below to view related reports, or you can find more info in ASOTools.