IPEKYOL Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the IPEKYOL’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps IPEKYOL.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of IPEKYOL
App Name : IPEKYOL
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : İpekyol
Publisher : Fotor - Photo Editor & Collage,公主浴室清洗,Hush Little Baby - Fun Activities and Sing Along,Korean Food Recipes - 10k Recipes,台灣大車隊 55688,Baby Hazel's Class Time - Prepare for Dinner,可愛榛果寶貝的農場之旅
Total creative ads during the time period : 548
Duration : 955
Popularity : 34,544
2. IPEKYOL’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser IPEKYOL in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of IPEKYOL in the recent period. As of 2020-09-07, among the IPEKYOL‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, IPEKYOL’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 100.0%,
’s proportion is ,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-07, IPEKYOL‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of IPEKYOL
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of IPEKYOL. We can see some advertising trends.
Top 1 Ad Creative of IPEKYOL
Ad Details ：
Headline ：Ipekyol | En Yeniler
Text ：En çok sevilen Kadın Giyim, Ayakkabı ve Aksesuar Modellerini ipekyol.com.tr'de bulabilirsiniz. Türkiye'nin en sevilen moda markasını ziyaret edin!
Top 2 Ad Creative of IPEKYOL
Ad Details ：
Headline ：Ipekyol- %50 İndirim
Text ：Ipekyol aplikasyonu ile artık Ipekyol alışverişleri daha zevkli, daha kolay. Ipekyol, günümüzde en prestijli kadın hazır giyim markaları arasında yer almaktadır. 1986 yılından bu yana Türk moda sektörünün önde gelen oyuncularından olan Ipekyol, kaliteye önem veren ve hayatın...
Top 3 Ad Creative of IPEKYOL
Ad Details ：
Headline ：Ipekyol
Text ：Uyumlu renklerin gücünden ilham alan Ipekyol koleksiyonu, Sonbahar-Kış 19-20 sezonunun yüksek ihtişamına eşlik ediyor.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 12 | 9 | 7 |
| Popularity | 76 | 68 | 64 |
| Dimensions | 1080 x 1920 | 1080 x 1080 | 720 x 900 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Turkey | Turkey | Turkey |
| Language | Turkish | Turkish | Turkish |
Through the above analysis, we can see that the most effective channel for IPEKYOL in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free IPEKYOL’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to IPEKYOL, you can click the app name below to view related reports.