IRCTC Train Booking - ixigo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the IRCTC Train Booking - ixigo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps IRCTC Train Booking - ixigo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of IRCTC Train Booking - ixigo
App Name : IRCTC Train Booking - ixigo
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook
Developer : Le Travenues Technology Pvt. Ltd.
Publisher : ATH Airport,北京地铁地图 (Explore Beijing),Explore Taipei,Explore Guangzhou,NYC Next Bus,Rome Metro & Tram by Zuti,大阪環状線,Navmii GPS Norway: Offline Navigation and Traffic,Navmii GPS Switzerland: Offline Navigation
Total creative ads during the time period : 236
Duration : 935
Popularity : 19,196
Check ASO Keywords of IRCTC Train Booking - ixigo
2. IRCTC Train Booking - ixigo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser IRCTC Train Booking - ixigo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of IRCTC Train Booking - ixigo in the recent period. As of 2021-02-19, among the IRCTC Train Booking - ixigo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 16.67%, Carousel category's proportion is 16.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-19, IRCTC Train Booking - ixigo's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-19, IRCTC Train Booking - ixigo‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of IRCTC Train Booking - ixigo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of IRCTC Train Booking - ixigo. We can see some advertising trends.
Top 1 Ad Creative of IRCTC Train Booking - ixigo
Ad Details ：
Headline ：भारत का नंबर ट्रेन ऐप!
Text ：
Top 2 Ad Creative of IRCTC Train Booking - ixigo
Ad Details ：
Headline ：Book IRCTC Special Trains
Text ：₹0 service charge on your first train booking via ixigo app.
Top 3 Ad Creative of IRCTC Train Booking - ixigo
Ad Details ：
Headline ：Book IRCTC Train Ticket Online
Text ：Auto PNR Status Alert
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 74 | 71 | 66 |
| Popularity | 496 | 276 | 247 |
| Dimensions | 400 x 400 | 640 x 360 | 288 x 512 |
| Creative Type | Video | Video | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | |
| Related Ads | 1 | 2 | 2 |
| Countries | India | United States,United Kingdom,Canada,Australia | United States,Australia,United Kingdom,Canada |
| Language | Hindi | English | English |
Through the above analysis, we can see that the most effective channel for IRCTC Train Booking - ixigo in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free IRCTC Train Booking - ixigo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to IRCTC Train Booking - ixigo, you can click the app name below to view related reports, or you can find more info in ASOTools.