iVMS-4500 lite Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the iVMS-4500 lite's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps iVMS-4500 lite.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of iVMS-4500 lite
App Name : iVMS-4500 lite
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Hikvision Digital Technology Co.,Ltd
Publisher : Instagram,Facebook
Total creative ads during the time period : 10
Duration : 615
Popularity : 5,231
Check ASO Keywords of iVMS-4500 lite
2. iVMS-4500 lite’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser iVMS-4500 lite in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of iVMS-4500 lite in the recent period. As of 2021-02-22, among the iVMS-4500 lite‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-22, iVMS-4500 lite's the proportion of networks impressions are placed like this:
Facebook's proportion is 37.02%,
Audience Network's proportion is 31.49%,
Instagram's proportion is 31.49%,
's proportion is ,
's proportion is .
In the date of 2021-02-22, iVMS-4500 lite‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of iVMS-4500 lite
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of iVMS-4500 lite. We can see some advertising trends.
Top 1 Ad Creative of iVMS-4500 lite
Ad Details ：
Headline ：HomeSafe Security
Text ：Thermal Fever Detection cameras - We are selling at cost. We also call on everyone to give what they can to fight this virus. #SGUnited
Top 2 Ad Creative of iVMS-4500 lite
Ad Details ：
Headline ：HomeSafe Security
Text ：Let's unite and fight COVID-19 as one nation and one inclusive society. We believe that schools, hospitals, religious sites and shopping malls can be equipped with this technology that will protect the safety of the patrons and facilitate early detection so that those with fever will go get themselves tested. As such, we will be selling this equipment at cost and we advocate everyone within our industry with stocks to do the same. Lets stand strong together against COVID-19. #SGUnited
Top 3 Ad Creative of iVMS-4500 lite
Ad Details ：
Headline ：CCTV Systems - HomeSafe
Text ：HomeSafe Security specialises in providing quality installations of CCTV systems for Homes and Commercial spaces.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 332 | 332 | 614 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 226 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 1 |
| Countries | Singapore | Singapore | United States,Canada,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for iVMS-4500 lite in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free iVMS-4500 lite's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to iVMS-4500 lite, you can click the app name below to view related reports, or you can find more info in ASOTools.