JAWKU Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the JAWKU's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps JAWKU.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of JAWKU
App Name : JAWKU
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Brian Frohlich
Publisher : Instagram,Facebook,拳击迷 - 最大的拳击/搏击社群,Zombie Hunter Sniper,Better in the Nether - A Minecraft song parody,에코베베(echo bebe),4 ფოტო 1 სიტყვა
Total creative ads during the time period : 99
Duration : 644
Popularity : 20,658
Check ASO Keywords of JAWKU
2. JAWKU’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser JAWKU in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of JAWKU in the recent period. As of 2021-05-19, among the JAWKU‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 66.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-19, JAWKU's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.8%,
Messenger's proportion is 25.77%,
Audience Network's proportion is 24.51%,
Facebook's proportion is 23.91%,
's proportion is .
In the date of 2021-05-19, JAWKU‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of JAWKU
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of JAWKU. We can see some advertising trends.
Top 1 Ad Creative of JAWKU
Ad Details ：
Headline ：Get the Only Wearable Tech Designed for Speed Training
Text ：If you’re an athlete looking to improve your speed and agility, JAWKU Speed is your critical measurement tool. Forget about inaccurate stopwatches and the high costs of traditional timing gate systems (often thousands of dollars). JAWKU Speed provides the highest degree of accuracy at a price that fits every athlete’s (and coach’s) budget. With all the training now being done at home, this is the easiest way to test timing, agility and reaction time with just a simple sensor you wear on your wrist and an app on your phone that turns it into your finish line, your timer and your data center… all in one.
Top 2 Ad Creative of JAWKU
Ad Details ：
Headline ：Get the Only Wearable Tech Designed for Speed Training
Text ：If you’re an athlete looking to improve your speed and agility, JAWKU Speed is your critical measurement tool. Forget about inaccurate stopwatches and the high costs of traditional timing gate systems (often thousands of dollars). JAWKU Speed provides the highest degree of accuracy at a price that fits every athlete’s (and coach’s) budget. With all the training now being done at home, this is the easiest way to test timing, agility and reaction time with just a simple sensor you wear on your wrist and an app on your phone that turns it into your finish line, your timer and your data center… all in one.
Top 3 Ad Creative of JAWKU
Ad Details ：
Headline ：Get the Only Wearable Tech Designed for Speed Training
Text ：If you’re an athlete looking to improve your speed and agility, JAWKU Speed is your critical measurement tool. Forget about inaccurate stopwatches and the high costs of traditional timing gate systems (often thousands of dollars). JAWKU Speed provides the highest degree of accuracy at a price that fits every athlete’s (and coach’s) budget. With all the training now being done at home, this is the easiest way to test timing, agility and reaction time with just a simple sensor you wear on your wrist and an app on your phone that turns it into your finish line, your timer and your data center… all in one.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 174 | 174 | 133 |
| Popularity | 762 | 750 | 642 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 6 | 6 | 5 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for JAWKU in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free JAWKU's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to JAWKU, you can click the app name below to view related reports, or you can find more info in ASOTools.