Jumia Food - Food delivery Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Jumia Food - Food delivery's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Jumia Food - Food delivery.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Jumia Food - Food delivery
App Name : Jumia Food - Food delivery
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Africa Internet Group
Publisher : Fotor - Photo Editor&Collage,TopBuzz: Notícias,Vídeos, GIFs,GulogGratis,Instagram,MakeupPlus - Virtual Makeup,地铁跑酷 - 官方中文版,Montage Video Musique,OLX Classifieds
Total creative ads during the time period : 1,839
Duration : 1,370
Popularity : 239,444
Check ASO Keywords of Jumia Food - Food delivery
2. Jumia Food - Food delivery’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Jumia Food - Food delivery in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Jumia Food - Food delivery in the recent period. As of 2021-03-11, among the Jumia Food - Food delivery‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Jumia Food - Food delivery's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-11, Jumia Food - Food delivery‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Jumia Food - Food delivery
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Jumia Food - Food delivery. We can see some advertising trends.
Top 1 Ad Creative of Jumia Food - Food delivery
Ad Details ：
Headline ：Get the Jumia Food app, order your favourite meals
Text ：
Top 2 Ad Creative of Jumia Food - Food delivery
Ad Details ：
Headline ：McDonald’s® livré en 2 clics !
Text ：McDonald’s® maintenant livré où vous le souhaitez ! 👑 Commandez vite 😍
Top 3 Ad Creative of Jumia Food - Food delivery
Ad Details ：
Headline ：Jumia Food - Food delivery
Text ：Jumia food delivers from thousands of restaurants across 11 countries directly to you. Have your favorite meals in the city only one click away and with a fast delivery straight to your door. Give a look to restaurants’ complete menus along with restaurant pages including profile picture, phone...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 329 | 212 | 202 |
| Popularity | 999 | 999 | 996 |
| Dimensions | 1280 x 720 | 796 x 415 | 600 x 314 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 101 | 1 |
| Countries | Ghana | Belgium,Switzerland,France,Luxembourg,Central African,Monaco,Congo | Morocco,United States |
| Language | English | French | English |
Through the above analysis, we can see that the most effective channel for Jumia Food - Food delivery in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Jumia Food - Food delivery's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Jumia Food - Food delivery, you can click the app name below to view related reports, or you can find more info in ASOTools.