June Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the June's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps June.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of June
App Name : June
Logo：
OS : Android
Network : Facebook,Audience Network,Messenger
Developer : June Life, Inc.
Publisher : Instagram,Facebook
Total creative ads during the time period : 98
Duration : 131
Popularity : 11,989
Check ASO Keywords of June
2. June’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser June in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of June in the recent period. As of 2021-02-28, among the June‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 37.5%, Playable Ads category's proportion is 0.0%, Image category's proportion is 62.5%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-28, June's the proportion of networks impressions are placed like this:
Messenger's proportion is 31.41%,
Facebook's proportion is 31.16%,
Audience Network's proportion is 21.66%,
Instagram's proportion is 15.76%,
's proportion is .
In the date of 2021-02-28, June‘s network with the most ads is Messenger and its proportion is 31.25%.
3. Top 3 Ad Creative Analysis of June
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of June. We can see some advertising trends.
Top 1 Ad Creative of June
Ad Details ：
Headline ：12-in-1 magic oven cooks food perfectly every time! 👨🍳
Text ：June's new 12-in-1 oven is sold out! Sign up to be notified when new inventory is available! June serves up 12 cooking appliances in one magic machine and intelligently senses and cooks food perfectly every time.
Top 2 Ad Creative of June
Ad Details ：
Headline ：12-in-1 magic oven cooks food perfectly every time! 👨🍳
Text ：Cook food perfectly every time! 👨🍳 June oven thinks like a chef and cooks like one too. Preorder & Save 10% with code: HELLOJUNE
Top 3 Ad Creative of June
Ad Details ：
Headline ：NEW! June 12-in-1 Intelligent Oven 👨🍳 Thinks & Acts Like a Chef👨🍳
Text ：June's new 12-in-1 oven is sold out! Sign up to be notified when new inventory is available! June serves up 12 cooking appliances in one magic machine and intelligently senses and cooks food perfectly every time.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 94 | 94 | 123 |
| Popularity | 351 | 314 | 299 |
| Dimensions | 340 x 426 | 340 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 5 |
| Countries | United Kingdom,Canada,United States,Australia | United Kingdom,Australia,Canada,United States | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for June in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free June's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to June, you can click the app name below to view related reports, or you can find more info in ASOTools.