Kalinga Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Kalinga's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Kalinga.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Kalinga
App Name : Kalinga
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : TractTech Inc.
Publisher : Instagram
Total creative ads during the time period : 5
Duration : 59
Popularity : 1,419
Check ASO Keywords of Kalinga
2. Kalinga’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Kalinga in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Kalinga in the recent period. As of 2020-09-13, among the Kalinga‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-13, Kalinga's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2020-09-13, Kalinga‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Kalinga
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Kalinga. We can see some advertising trends.
Top 1 Ad Creative of Kalinga
Ad Details ：
Headline ：Download KALINGA APP now!
Text ：Bring healthcare to Filipinos.
Top 2 Ad Creative of Kalinga
Ad Details ：
Headline ：Download KALINGA APP now!
Text ：SIGN-UP for KALINGA for FREE and join us as we help Filipinos to have access to Healthcare at the comforts and safety of their homes.🩺
KALINGA makes it simple to fight for your purpose of bringing love and care to Filipino Families as it ideally addresses the challenges of fulfilling healthcare needs amidst the new normal regulations.
Join us as we connect Healthcare Providers and Medical Experts to Filipino Families in order to deliver healthcare and medicinal needs in the safest and more convenient way.👨⚕️👩⚕️
All you have to do is download the app, SIGN-UP in our Kalinga Ambassador Program, PIN your medical facilities in our map and it will now allow you to attend to your patients within minutes!
Let us together simplify life especially in these uncertain times where love and care are much needed.💙
Let us be one in this fight! Sign-up NOW!
Download Kalinga Health App in Google Play
https://bit.ly/kalingahealth
Top 3 Ad Creative of Kalinga
Ad Details ：
Headline ：Download KALINGA APP now!
Text ：Bring healthcare to Filipinos.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 53 | 53 | 53 |
| Popularity | 338 | 337 | 335 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Philippines | Philippines | Philippines |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Kalinga in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Kalinga's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Kalinga, you can click the app name below to view related reports, or you can find more info in ASOTools.