Kawaii Puzzle: My Pocket World Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Kawaii Puzzle: My Pocket World's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Kawaii Puzzle: My Pocket World.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Kawaii Puzzle: My Pocket World
App Name : Kawaii Puzzle: My Pocket World
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Imba
Publisher : Instagram,Facebook
Total creative ads during the time period : 117
Duration : 108
Popularity : 16,670
Check ASO Keywords of Kawaii Puzzle: My Pocket World
2. Kawaii Puzzle: My Pocket World’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Kawaii Puzzle: My Pocket World in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Kawaii Puzzle: My Pocket World in the recent period. As of 2021-03-04, among the Kawaii Puzzle: My Pocket World‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-04, Kawaii Puzzle: My Pocket World's the proportion of networks impressions are placed like this:
Messenger's proportion is 26.8%,
Instagram's proportion is 25.07%,
Facebook's proportion is 24.08%,
Audience Network's proportion is 24.05%,
's proportion is .
In the date of 2021-03-04, Kawaii Puzzle: My Pocket World‘s network with the most ads is Messenger and its proportion is 29.17%.
3. Top 3 Ad Creative Analysis of Kawaii Puzzle: My Pocket World
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Kawaii Puzzle: My Pocket World. We can see some advertising trends.
Top 1 Ad Creative of Kawaii Puzzle: My Pocket World
Ad Details ：
Headline ：🕹 Free To Play
Text ：📥いろんな種類があるキュートな装飾
Top 2 Ad Creative of Kawaii Puzzle: My Pocket World
Ad Details ：
Headline ：🕹 Free To Play
Text ：🎯指をうまく使って人目を惹く飾りを部屋の中で合う場所に置きます
Top 3 Ad Creative of Kawaii Puzzle: My Pocket World
Ad Details ：
Headline ：🕹 Free To Play
Text ：📥いろんな種類があるキュートな装飾
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 50 | 50 | 50 |
| Popularity | 293 | 293 | 292 |
| Dimensions | 240 x 426 | 240 x 426 | 240 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for Kawaii Puzzle: My Pocket World in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Kawaii Puzzle: My Pocket World's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Kawaii Puzzle: My Pocket World, you can click the app name below to view related reports, or you can find more info in ASOTools.