Keeper Password Manager Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Keeper Password Manager's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Keeper Password Manager.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Keeper Password Manager
App Name : Keeper Password Manager
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Callpod Inc.
Publisher : ATH Airport,CloudPets Lite,Kuran-ı Kerim - Sesli Sureler,Goodnight 3 - Lullabies & Free Music for Children (Clay Farm edition),İmsakiyeler: 2020 İmsakiye,Hisnul Muslim,French Translator Offline,Cymera,Explorer for Picasa
Total creative ads during the time period : 1,902
Duration : 2,336
Popularity : 24,764
Check ASO Keywords of Keeper Password Manager
2. Keeper Password Manager’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Keeper Password Manager in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Keeper Password Manager in the recent period. As of 2021-01-21, among the Keeper Password Manager‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-01-21, Keeper Password Manager's the proportion of networks impressions are placed like this:
Facebook's proportion is 60.36%,
Audience Network's proportion is 39.64%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-01-21, Keeper Password Manager‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Keeper Password Manager
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Keeper Password Manager. We can see some advertising trends.
Top 1 Ad Creative of Keeper Password Manager
Ad Details ：
Headline ：Never Worry About Passwords Again
Text ：Keeper is the World's #1 Most Downloaded Password Keeper and Digital Vault
Top 2 Ad Creative of Keeper Password Manager
Ad Details ：
Headline ：Never Worry About Passwords Again
Text ：Keeper remembers and auto-fills all your passwords so you don't have to. Download and start your free trial today!
Top 3 Ad Creative of Keeper Password Manager
Ad Details ：
Headline ：Never Worry About Passwords Again
Text ：Generate and store strong passwords with Keeper. We'll even auto-fill in your logins for you. Download and start your free trial today!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 102 | 55 | 33 |
| Popularity | 773 | 170 | 164 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 210 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 2 | 1 |
| Countries | Ireland,Australia,Canada,United States,New Zealand,United Kingdom | Australia,Canada,United Kingdom,Ireland,New Zealand,United States | United States,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Keeper Password Manager in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Keeper Password Manager's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Keeper Password Manager, you can click the app name below to view related reports, or you can find more info in ASOTools.