Khan Academy Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Khan Academy’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Khan Academy.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Khan Academy

App Name : Khan Academy

Logo

Khan Academy-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Khan Academy

Publisher : The Mole Concept Tutorial,Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,Dictionary PCB [Phy-Che-Bio],Jawani Ki Baharain,Chemistry Quiz App,Chemistry tutoring videos,Gardenscapes

Total creative ads during the time period : 78

Duration : 2,052

Popularity : 5,437

2. Khan Academy’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Khan Academy in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Khan Academy in the recent period. As of 2020-09-04, among the Khan Academy‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, Khan Academy’s the proportion of networks impressions are placed like this:

Twitter’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-04, Khan Academy‘s network with the most ads is Twitter and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Khan Academy

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Khan Academy. We can see some advertising trends.

Top 1 Ad Creative of Khan Academy

Ad Details :

Headline :100% FREE videos and exercises

Text :Ever studied a concept 398,493 times and still gone blank? We feel you! Understand concepts easily with #KhanAcademy

Top 2 Ad Creative of Khan Academy

Ad Details :

Headline :100% FREE videos और exercises

Text :Chemistry मुश्किलों से नहीं, जादू से भरी है! Concepts समझो आसानी से #KhanAcademy के साथ

Top 3 Ad Creative of Khan Academy

Ad Details :

Headline :Fondation Orange

Text :🤔🤗 Besoin d’aide en mathématiques ? 🤓 Nous soutenons la Khan Academy qui propose des dizaines de milliers d'exercices interactifs dans des matières scientifiques du niveau primaire au niveau universitaire. Pour fournir un enseignement gratuit et de qualité pour tout le monde : https://fr.khanacademy.org/

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 13 4 1
Popularity 999 384 122
Dimensions 640 x 640 854 x 854 540 x 281
Creative Type Video Video Image
Network Facebook Facebook Facebook
Related Ads 6 3 1
Countries Canada,Australia,United States,United Kingdom India,Fiji Tunisia
Language English Hindi French

Through the above analysis, we can see that the most effective channel for Khan Academy in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Khan Academy’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Khan Academy, you can click the app name below to view related reports.