Kiss my Score Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Kiss my Score's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Kiss my Score.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Kiss my Score
App Name : Kiss my Score
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Build Up Labs
Publisher : Instagram
Total creative ads during the time period : 157
Duration : 1,200
Popularity : 14,671
Check ASO Keywords of Kiss my Score
2. Kiss my Score’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Kiss my Score in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Kiss my Score in the recent period. As of 2021-05-27, among the Kiss my Score‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Kiss my Score's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-27, Kiss my Score‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Kiss my Score
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Kiss my Score. We can see some advertising trends.
Top 1 Ad Creative of Kiss my Score
Ad Details ：
Headline ：Kiss my Score|friendly betting
Text ：Kiss my Score is the new way to live football. The #1 Interactive Second Screen A football social app dedicated to let you challenge your friends on a scores’ prediction game. May the best guess win Features overview: More than 9 competitions (#BPL, #UCL,#LaLiga, #SerieA... etc) Private leagues...
Top 2 Ad Creative of Kiss my Score
Ad Details ：
Headline ：Kiss my Score|friendly betting
Text ：Kiss my Score is the new way to live football. The #1 Interactive Second Screen A football social app dedicated to let you challenge your friends on a scores’ prediction game. May the best guess win Features overview: More than 9 competitions (#BPL, #UCL,#LaLiga, #SerieA... etc) Private leagues...
Top 3 Ad Creative of Kiss my Score
Ad Details ：
Headline ：Kiss my Score|friendly betting
Text ：Kiss my Score is the new way to live football. The #1 Interactive Second Screen A football social app dedicated to let you challenge your friends on a scores’ prediction game. May the best guess win Features overview: More than 9 competitions (#BPL, #UCL,#LaLiga, #SerieA... etc) Private leagues...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 77 | 77 | 77 |
| Popularity | 571 | 568 | 566 |
| Dimensions | 1080 x 1920 | 1080 x 1920 | 1080 x 1920 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom | United Kingdom | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Kiss my Score in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Kiss my Score's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Kiss my Score, you can click the app name below to view related reports, or you can find more info in ASOTools.