Kopi Kenangan Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Kopi Kenangan’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Kopi Kenangan.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Kopi Kenangan

App Name : Kopi Kenangan

Logo

Kopi Kenangan-SocialPeta

OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : PT.Bumi Berkah Boga

Publisher : Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,POTO - Photo Frames & Collage,Video Editor with Music Star,TopBuzz: Notícias,Vídeos, GIFs,FotoRus -Camera & Photo Editor,Un día más culto,拼立得 - 美圖拼圖相機

Total creative ads during the time period : 84

Duration : 321

Popularity : 4,798

2. Kopi Kenangan’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Kopi Kenangan in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Kopi Kenangan in the recent period. As of 2020-09-07, among the Kopi Kenangan‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 33.33%, Carousel category’s proportion is 66.67%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Kopi Kenangan’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 94.02%,

Instagram’s proportion is 5.98%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Kopi Kenangan‘s network with the most ads is Facebook and its proportion is 66.67%.

3. Top 3 Ad Creative Analysis of Kopi Kenangan

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Kopi Kenangan. We can see some advertising trends.

Top 1 Ad Creative of Kopi Kenangan

Ad Details :

Headline :Buy 1 Get 1

Text :Nikmati Beli 1 gratis 1 es Kopi Kenangan Mantan untuk pembelian langsung atau via Aplikasi Kopi Kenangan di outlet Kopi Kenangan Ruko Sarinah Malang! Yuk, nikmati manisnya Kenangan yang bikin susah move on!

Top 2 Ad Creative of Kopi Kenangan

Ad Details :

Headline :Kopi Kenangan

Text :Nikmati 2 Es Kopi Kenangan Mantan hanya dengan harga Rp18.000 untuk pembelian langsung dan via aplikasi Kopi Kenangan di outlet Kopi Kenangan Ruko Jalan Seturan! Promo ini berlaku di tanggal 24 Juni - 4 July 2020. Yuk, nikmati manisnya Kenangan yang bikin susah move on!

Top 3 Ad Creative of Kopi Kenangan

Ad Details :

Headline :Kopi Kenangan

Text :Menu ini hanya sementara, kaya perhatian dia ke kamu >,< Yuk Beb, coba menu baru dari Kopi Kenangan-Red Velvet Oreo, selagi masih ada! Crunchy-nya Oreo dipadukan dengan manis dan creamy-nya cokelat Red Velvet ini akan menambah kebahagiaan kamu, Beb. Penasaran kan? tunggu apa lagi! Cukup kesempatan dapetin lagi hati mantan yang kelewat, yang ini jangan :p Oia, menu ini tersedia dalam 2 ukuran. Bisa pilih ukuran Regular atau Large. Kalau yang Large lebih puas :D Untuk beli Red Velvet Oreo, para Mantan bisa datang langsung ke Rumah Mantan atau pesan melalui aplikasi Kopi Kenangan ya, Beb! Buat yang belum punya aplikasi Kopi Kenangan, download dulu ya! #KopiKenangan #RedVelvetOreo #MenyambutKenanganBaru

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 11 24 10
Popularity 85 73 72
Dimensions 1080 x 1080 640 x 640 640 x 640
Creative Type Image Image Image
Network Facebook Instagram Instagram
Related Ads 1 3 1
Countries Indonesia Indonesia Indonesia
Language Indonesian Indonesian Indonesian

Through the above analysis, we can see that the most effective channel for Kopi Kenangan in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Kopi Kenangan’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Kopi Kenangan, you can click the app name below to view related reports.