La météo de l'énergie Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the La météo de l'énergie's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps La météo de l'énergie.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of La météo de l'énergie
App Name : La météo de l'énergie
Logo：
OS : Android
Network : Instagram,Facebook,Audience Network
Developer : e-FlowerPower
Publisher : Instagram,Facebook
Total creative ads during the time period : 70
Duration : 336
Popularity : 21,989
Check ASO Keywords of La météo de l'énergie
2. La météo de l'énergie’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser La météo de l'énergie in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of La météo de l'énergie in the recent period. As of 2021-03-15, among the La météo de l'énergie‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, La météo de l'énergie's the proportion of networks impressions are placed like this:
Facebook's proportion is 32.13%,
Audience Network's proportion is 24.71%,
Instagram's proportion is 23.94%,
Messenger's proportion is 19.22%,
's proportion is .
In the date of 2021-03-15, La météo de l'énergie‘s network with the most ads is Facebook and its proportion is 27.27%.
3. Top 3 Ad Creative Analysis of La météo de l'énergie
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of La météo de l'énergie. We can see some advertising trends.
Top 1 Ad Creative of La météo de l'énergie
Ad Details ：
Headline ：La météo de l'énergie
Text ：La pollution générée par notre consommation d'électricité peut être réduite en adaptant nos horaires de consommation.
Téléchargez l'application et consommez au meilleur moment votre électricité !
Top 2 Ad Creative of La météo de l'énergie
Ad Details ：
Headline ：La météo de l'énergie
Text ：La pollution générée par notre consommation d'électricité peut être réduite en adaptant nos horaires de consommation.
Téléchargez l'application et consommez au meilleur moment votre électricité !
Top 3 Ad Creative of La météo de l'énergie
Ad Details ：
Headline ：La météo de l'énergie
Text ：La pollution générée par notre consommation d'électricité ne dépend pas de notre fournisseur mais de l'heure à laquelle nous la consommons 🌱 Téléchargez l'application et consommez au meilleur moment votre électricité !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 179 | 179 | 159 |
| Popularity | 877 | 838 | 800 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | France | France,Belgium | Belgium,France |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for La météo de l'énergie in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free La météo de l'énergie's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to La météo de l'énergie, you can click the app name below to view related reports, or you can find more info in ASOTools.