Lalamove Driver App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lalamove Driver App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lalamove Driver App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lalamove Driver App
App Name : Lalamove Driver App
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Lalamove Media Limited
Publisher : Instagram,Facebook,TopBuzz: Notícias,Vídeos, GIFs,HuffPost - News & Politics,Fotor - Photo Editor&Collage,Un día más culto
Total creative ads during the time period : 225
Duration : 1,345
Popularity : 28,171
Check ASO Keywords of Lalamove Driver App
2. Lalamove Driver App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lalamove Driver App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lalamove Driver App in the recent period. As of 2021-03-15, among the Lalamove Driver App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 8.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 83.33%, Carousel category's proportion is 8.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Lalamove Driver App's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.62%,
Instagram's proportion is 27.59%,
Messenger's proportion is 22.42%,
Audience Network's proportion is 22.38%,
's proportion is .
In the date of 2021-03-15, Lalamove Driver App‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Lalamove Driver App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lalamove Driver App. We can see some advertising trends.
Top 1 Ad Creative of Lalamove Driver App
Ad Details ：
Headline ：Maging Partner Driver Na!
Text ：Tulad ni Patrick, insured ka na, may healthcare benefits at malaking kita ka pa. Kaya magsign-up na sa Lalamove
Top 2 Ad Creative of Lalamove Driver App
Ad Details ：
Headline ：Maging Partner Driver Na!
Text ：Mas maraming sorpresa sa pamilya pagkatapos kumita sa Lalamove.
Top 3 Ad Creative of Lalamove Driver App
Ad Details ：
Headline ：Make money with your pick up truck
Text ：Drive at your own schedule, deliver packages in your free time.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 63 | 69 | 68 |
| Popularity | 999 | 623 | 493 |
| Dimensions | 1080 x 1080 | 750 x 750 | 600 x 502 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 50 | 1 |
| Countries | Philippines,United Arab Emirates | Philippines | United States |
| Language | Filipino | Filipino | English |
Through the above analysis, we can see that the most effective channel for Lalamove Driver App in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Lalamove Driver App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lalamove Driver App, you can click the app name below to view related reports, or you can find more info in ASOTools.