Lami Mahjong Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lami Mahjong's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lami Mahjong.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lami Mahjong
App Name : Lami Mahjong
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : BRILLIANT SENSE TECHNOLOGY LIMITED
Publisher : GulogGratis,Instagram,Fotor - Photo Editor&Collage,SmartNews: Local Breaking News,POTO - Photo Collage Editor,appsGratis,开箱模拟器 for 皇室战争,Montage Video Musique,MakeupPlus - Virtual Makeup
Total creative ads during the time period : 1,439
Duration : 490
Popularity : 115,657
Check ASO Keywords of Lami Mahjong
2. Lami Mahjong’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lami Mahjong in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lami Mahjong in the recent period. As of 2020-12-11, among the Lami Mahjong‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-11, Lami Mahjong's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2020-12-11, Lami Mahjong‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Lami Mahjong
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lami Mahjong. We can see some advertising trends.
Top 1 Ad Creative of Lami Mahjong
Ad Details ：
Headline ：Lami Mahjong
Text ：玩拉米，赢大奖！ 每日上线，更多惊喜等你！现在就下载！
Top 2 Ad Creative of Lami Mahjong
Ad Details ：
Headline ：App store游戏榜第一！马来火爆麻将来袭！
Text ：
Top 3 Ad Creative of Lami Mahjong
Ad Details ：
Headline ：Lami is coming，it's so hot！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 259 | 309 | 184 |
| Popularity | 948 | 939 | 774 |
| Dimensions | 400 x 208 | 400 x 208 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 3 | 2 |
| Countries | Singapore,China,Malaysia | United States | United States,United Arab Emirates,Malaysia,Cambodia,Australia,Indonesia,Singapore,United Kingdom |
| Language | Chinese (Simplified) | English | English |
Through the above analysis, we can see that the most effective channel for Lami Mahjong in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Lami Mahjong's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lami Mahjong, you can click the app name below to view related reports, or you can find more info in ASOTools.