Lanco - Color Expression Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lanco - Color Expression's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lanco - Color Expression.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lanco - Color Expression
App Name : Lanco - Color Expression
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : TEAH Digital
Publisher : Instagram,Facebook,BeautyPlus - Best Selfie Cam & Easy Photo Editor,7 Minute Workout,AirBrush: Easy Photo Editor,Ant Smasher
Total creative ads during the time period : 598
Duration : 617
Popularity : 50,831
Check ASO Keywords of Lanco - Color Expression
2. Lanco - Color Expression’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lanco - Color Expression in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lanco - Color Expression in the recent period. As of 2021-03-16, among the Lanco - Color Expression‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 2.27%, Playable Ads category's proportion is 0.0%, Image category's proportion is 13.64%, Carousel category's proportion is 84.09%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Lanco - Color Expression's the proportion of networks impressions are placed like this:
Audience Network's proportion is 31.31%,
Messenger's proportion is 31.31%,
Facebook's proportion is 30.23%,
Instagram's proportion is 7.15%,
's proportion is .
In the date of 2021-03-16, Lanco - Color Expression‘s network with the most ads is Facebook and its proportion is 31.82%.
3. Top 3 Ad Creative Analysis of Lanco - Color Expression
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lanco - Color Expression. We can see some advertising trends.
Top 1 Ad Creative of Lanco - Color Expression
Ad Details ：
Headline ：Expertos Lanco :: Nicaragua
Text ：Sellá superficies contra filtraciones y humedad con el impermeabilizante garantizado de...
Top 2 Ad Creative of Lanco - Color Expression
Ad Details ：
Headline ：
Text ：Dale + valor a tu hogar con la mejor pintura, pinta y sella con una sola mano. Además, protege el acabado de tu fachada de hongos y algas. Consigue Maxima Premium en las mejores ferreterías del país.
✅Promoción válida del 15 enero del 2021 hasta 28 febrero del 2021.
Top 3 Ad Creative of Lanco - Color Expression
Ad Details ：
Headline ：
Text ：Elige nuestro Anticorrosivo con Poliuretano que resiste la corrosión tanto en techos viejos o nuevos. De venta en las mejores ferreterías del país.
✅Promoción válida del 15 enero del 2021 hasta 28 febrero del 2021.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 25 | 39 | 39 |
| Popularity | 353 | 211 | 211 |
| Dimensions | 750 x 750 | 426 x 426 | 426 x 426 |
| Creative Type | Image | Video | Video |
| Network | Audience Network | ||
| Related Ads | 33 | 1 | 1 |
| Countries | Chile,Venezuela,Argentina,Mexico,Colombia,Cuba,Spain,Peru,Panama,Paraguay | Cuba,Spain,Argentina,Paraguay,Venezuela,Panama,Mexico,Peru,Chile,Colombia | Mexico,Spain,Chile,Colombia,Paraguay,Argentina,Peru,Panama,Venezuela,Cuba |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Lanco - Color Expression in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Lanco - Color Expression's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lanco - Color Expression, you can click the app name below to view related reports, or you can find more info in ASOTools.