Le Parisien : actu en continu Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Le Parisien : actu en continu’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Le Parisien : actu en continu.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Le Parisien : actu en continu

App Name : Le Parisien : actu en continu


Le Parisien : actu en continu-SocialPeta

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : Le Parisien

Publisher : Text Free: WiFi Calling App,POTO - Photo Frames & Collage,TopBuzz: Notícias,Vídeos, GIFs,开箱模拟器 for 皇室战争,OLX Clasificados,Fotor - Photo Editor & Collage,FotoRus -Camera & Photo Editor

Total creative ads during the time period : 783

Duration : 850

Popularity : 57,339

2. Le Parisien : actu en continu’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Le Parisien : actu en continu in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Le Parisien : actu en continu in the recent period. As of 2020-09-05, among the Le Parisien : actu en continu‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Le Parisien : actu en continu’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 26.47%,

Instagram’s proportion is 26.47%,

Messenger’s proportion is 26.47%,

Audience Network’s proportion is 20.59%,

’s proportion is .

In the date of 2020-09-05, Le Parisien : actu en continu‘s network with the most ads is Facebook and its proportion is 26.47%.

3. Top 3 Ad Creative Analysis of Le Parisien : actu en continu

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Le Parisien : actu en continu. We can see some advertising trends.

Top 1 Ad Creative of Le Parisien : actu en continu

Ad Details :

Headline :Une épicerie en ligne qui vend le bio moins cher

Text :Le Parisien a publié un article sur nous ! "Une épicerie en ligne qui vend le bio moins cher" Aurore Market la boutique bio et solidaire jusqu'à 50% moins cher et la livraison est offerte à partir de 49 € Rejoignez la communauté ➡️ www.auroremarket.fr

Top 2 Ad Creative of Le Parisien : actu en continu

Ad Details :

Headline :Aurore Market, le bio en ligne à petits prix

Text :Avec Aurore Market, manger bio et sainement n’est plus un luxe : moyennant une adhésion annuelle de 60 euros, le site aveyronnais propose de

Top 3 Ad Creative of Le Parisien : actu en continu

Ad Details :

Headline :Nettoyer sa boîte mail : «Personne ne devrait s’en priver»

Text :Aurélie utilise Cleanfox, une application qui nettoie sa boîte mail à sa place et diminue son empreinte carbone.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 258 228 225
Popularity 999 998 998
Dimensions 1280 x 841 1280 x 841 1280 x 841
Creative Type Image Image Image
Network Facebook Instagram Facebook
Related Ads 4 1 1
Countries France France,Belgium United Kingdom,France
Language French French French

Through the above analysis, we can see that the most effective channel for Le Parisien : actu en continu in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Le Parisien : actu en continu’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Le Parisien : actu en continu, you can click the app name below to view related reports.