LecToGo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LecToGo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LecToGo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LecToGo
App Name : LecToGo
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Lectogo AB
Publisher : Instagram,Facebook,GulogGratis,开箱模拟器 for 皇室战争,Montage Video Musique,POTO - Photo Collage Editor
Total creative ads during the time period : 107
Duration : 521
Popularity : 7,491
Check ASO Keywords of LecToGo
2. LecToGo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LecToGo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LecToGo in the recent period. As of 2021-05-10, among the LecToGo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-10, LecToGo's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-10, LecToGo‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of LecToGo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LecToGo. We can see some advertising trends.
Top 1 Ad Creative of LecToGo
Ad Details ：
Headline ：Last ned appen nu! Første timen er gratis!
Text ：Lectogo is Scandinavia's leading mobile charging network! We are building a network of charging stations with powerbanks around Scandinavia to reduce your worry and stress for low battery. With Lectogo you can easily rent a powerbank with all cables and charge on the go. What is Lectogo? Lectogo....
Top 2 Ad Creative of LecToGo
Ad Details ：
Headline ：Last ned appen nu! Første timen er gratis!
Text ：Lectogo is Scandinavia's leading mobile charging network! We are building a network of charging stations with powerbanks around Scandinavia to reduce your worry and stress for low battery. With Lectogo you can easily rent a powerbank with all cables and charge on the go. What is Lectogo? Lectogo....
Top 3 Ad Creative of LecToGo
Ad Details ：
Headline ：Last ned appen nu! Første timen er gratis!
Text ：Lectogo is Scandinavia's leading mobile charging network! We are building a network of charging stations with powerbanks around Scandinavia to reduce your worry and stress for low battery. With Lectogo you can easily rent a powerbank with all cables and charge on the go. What is Lectogo? Lectogo....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 21 | 21 | 19 |
| Popularity | 109 | 109 | 102 |
| Dimensions | 1300 x 1300 | 1300 x 1300 | 1300 x 1300 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Norway | Norway | Norway |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for LecToGo in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free LecToGo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LecToGo, you can click the app name below to view related reports, or you can find more info in ASOTools.