LEGO® Life: Safe Social Media for Kids Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LEGO® Life: Safe Social Media for Kids's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LEGO® Life: Safe Social Media for Kids.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LEGO® Life: Safe Social Media for Kids
App Name : LEGO® Life: Safe Social Media for Kids
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : LEGO System A/S
Publisher : Instagram,Where Diamonds Hide - A Minecraft music video,Lancer Evo Drift Simulator,Heo Đến Rồi--Gia tộc,Origami Instructions,Human Instead - A Minecraft music video,You Know My Name - A Minecraft music video,Facebook,Bikini Bob Craft Maps
Total creative ads during the time period : 649
Duration : 952
Popularity : 61,734
Check ASO Keywords of LEGO® Life: Safe Social Media for Kids
2. LEGO® Life: Safe Social Media for Kids’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LEGO® Life: Safe Social Media for Kids in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LEGO® Life: Safe Social Media for Kids in the recent period. As of 2021-03-16, among the LEGO® Life: Safe Social Media for Kids‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, LEGO® Life: Safe Social Media for Kids's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, LEGO® Life: Safe Social Media for Kids‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of LEGO® Life: Safe Social Media for Kids
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LEGO® Life: Safe Social Media for Kids. We can see some advertising trends.
Top 1 Ad Creative of LEGO® Life: Safe Social Media for Kids
Ad Details ：
Headline ：Download the LEGO® Life App
Text ：LEGO® Ninjago, LEGO® Friends, LEGO® DC, LEGO® Marvel & More
Top 2 Ad Creative of LEGO® Life: Safe Social Media for Kids
Ad Details ：
Headline ：Biggest LEGO® Kids Community
Text ：LEGO® Life is Full of Fun
Top 3 Ad Creative of LEGO® Life: Safe Social Media for Kids
Ad Details ：
Headline ：LEGO® Life is Full of Fun
Text ：Best LEGO Kids Community
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 185 | 128 | 131 |
| Popularity | 994 | 937 | 931 |
| Dimensions | 1280 x 720 | 1280 x 720 | 640 x 360 |
| Creative Type | Video | Video | Video |
| Network | Google Ads(Admob) | Google Ads(Admob) | Google Ads(Admob) |
| Related Ads | 1 | 1 | 1 |
| Countries | Suriname,Netherlands | Canada,United Kingdom,Australia,United States | United Kingdom,Canada,United States,Australia |
| Language | Dutch | English | English |
Through the above analysis, we can see that the most effective channel for LEGO® Life: Safe Social Media for Kids in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free LEGO® Life: Safe Social Media for Kids's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LEGO® Life: Safe Social Media for Kids, you can click the app name below to view related reports, or you can find more info in ASOTools.