Lens Distortions® Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lens Distortions®'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lens Distortions®.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lens Distortions®
App Name : Lens Distortions®
Logo：
OS : Android
Network : Audience Network,Instagram,Facebook
Developer : Lens Distortions
Publisher : Instagram,Facebook,YouCam Nails - Manicure Salon for Custom Nail Art,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),Treehouse Table,Vegan Recipes - Free Vegan Food Cookbook
Total creative ads during the time period : 331
Duration : 1,004
Popularity : 117,127
Check ASO Keywords of Lens Distortions®
2. Lens Distortions®’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lens Distortions® in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lens Distortions® in the recent period. As of 2021-03-15, among the Lens Distortions®‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Lens Distortions®'s the proportion of networks impressions are placed like this:
Audience Network's proportion is 31.3%,
Facebook's proportion is 24.69%,
Instagram's proportion is 22.18%,
Messenger's proportion is 21.83%,
's proportion is .
In the date of 2021-03-15, Lens Distortions®‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Lens Distortions®
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lens Distortions®. We can see some advertising trends.
Top 1 Ad Creative of Lens Distortions®
Ad Details ：
Headline ：Luminary 4K
Text ：Get Luminary, a library of iconic glass texture light leaks. Ideal for luxury and fashion brands.
Top 2 Ad Creative of Lens Distortions®
Ad Details ：
Headline ：Luminary 4K
Text ：
Top 3 Ad Creative of Lens Distortions®
Ad Details ：
Headline ："The Bowl" by Peter McKinnon | Lens Distortions
Text ：A moving story by @petermckinnon. Check out how Peter used our Archetype SFX library bring some additional impact to the mix.
https://lensdistortions.com/peter-mckinnon-the-bowl/
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 243 | 243 | 207 |
| Popularity | 999 | 999 | 997 |
| Dimensions | 1280 x 720 | 1280 x 720 | 1280 x 720 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Korea,Switzerland,United Kingdom,Singapore,Belgium,Germany,New Zealand,United States,Sweden,Italy,Canada,France,Finland,Australia,Ireland,Netherlands,Norway,Japan,Austria | Italy,Sweden,Germany,Ireland,Norway,Korea,Canada,Australia,Japan,Finland,United Kingdom,New Zealand,Denmark,Netherlands,Austria,Belgium,Switzerland,Singapore,United States | Russia,Brazil,India,Vietnam,Indonesia,Macau,Bahrian,Hong Kong,Mexico,Malta,Philippines,Malaysia,Norway,Portugal,Lebanon,Azerbaijan,Singapore,United Arab Emirates,New Zealand |
| Language | English | Filipino | English |
Through the above analysis, we can see that the most effective channel for Lens Distortions® in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Lens Distortions®'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lens Distortions®, you can click the app name below to view related reports, or you can find more info in ASOTools.