Lexie Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lexie's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lexie.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lexie
App Name : Lexie
Logo：
OS : Android
Network : Google Ads(Admob),Facebook
Developer : hearX Group
Publisher : Ear Booster - Better Hearing: Mobile Hearing Aid,Super Hearing Ear Pro,Ear super device: super hearing listen clear,Hearing Aid Master (Crystal),UBhind: No.1 Mobile Life Tracker/Addiction Manager,Altimeter,Pay Phone Simulator - Retro Public Phones FREE,Hearing Aid Ultimate,Phone Alarm Pro,Facebook
Total creative ads during the time period : 23
Duration : 265
Popularity : 1,451
Check ASO Keywords of Lexie
2. Lexie’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lexie in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lexie in the recent period. As of 2021-04-27, among the Lexie‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-27, Lexie's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-04-27, Lexie‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Lexie
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lexie. We can see some advertising trends.
Top 1 Ad Creative of Lexie
Ad Details ：
Headline ：Lexie Lumen Hearing Aids Rewards Program
Text ：Calling all the awesome Lexie Customers out there.....
Have you signed up for Lexie Rewards®, yet?🤩 Did you know it's totally free and a rewards program that was developed to reward you for wearing your hearing aids? Reach your wearing and activity goals and earn up to 5% discount on your monthly subscription or redeem your points when you make purchases through the Lexie App!
Sign up on the Lexie App, today!
#LexieHearing #LexieRewards #QualityHearingAids
Top 2 Ad Creative of Lexie
Ad Details ：
Headline ：
Text ：
Top 3 Ad Creative of Lexie
Ad Details ：
Headline ：
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 4 | 0 | 0 |
| Popularity | 57 | ||
| Dimensions | 426 x 240 | ||
| Creative Type | Video | ||
| Network | |||
| Related Ads | 1 | 0 | 0 |
| Countries | United States,Australia,Canada,United Kingdom | ||
| Language | English |
Through the above analysis, we can see that the most effective channel for Lexie in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Lexie's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lexie, you can click the app name below to view related reports, or you can find more info in ASOTools.