Lieferando.de - Order Food Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lieferando.de - Order Food's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lieferando.de - Order Food.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lieferando.de - Order Food
App Name : Lieferando.de - Order Food
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Takeaway.com
Publisher : Instagram,TalkU Free Calls +Free Texting +International Call,SHAREit - Transfer & Share,HuffPost - Daily Breaking News & Politics,Universal Email App,USA Weather forecast,Vegan Recipes - Free Vegan Food Cookbook,Tandem Language Exchange: Speak & learn languages,Treehouse Table
Total creative ads during the time period : 417
Duration : 2,240
Popularity : 57,818
Check ASO Keywords of Lieferando.de - Order Food
2. Lieferando.de - Order Food’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lieferando.de - Order Food in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lieferando.de - Order Food in the recent period. As of 2021-03-16, among the Lieferando.de - Order Food‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 75.0%, Carousel category's proportion is 25.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Lieferando.de - Order Food's the proportion of networks impressions are placed like this:
Facebook's proportion is 41.82%,
Messenger's proportion is 19.46%,
Instagram's proportion is 19.38%,
Audience Network's proportion is 19.35%,
's proportion is .
In the date of 2021-03-16, Lieferando.de - Order Food‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Lieferando.de - Order Food
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lieferando.de - Order Food. We can see some advertising trends.
Top 1 Ad Creative of Lieferando.de - Order Food
Ad Details ：
Headline ：Zeit für Lieferando.de
Text ：Heute keine Lust zu kochen? Einfach Essen Bestellen.
Top 2 Ad Creative of Lieferando.de - Order Food
Ad Details ：
Headline ：Zeit für Lieferando.de
Text ：Keine Lust zu kochen? Wir liefern Dir Dein Lieblingsessen.
Top 3 Ad Creative of Lieferando.de - Order Food
Ad Details ：
Headline ：Zeit für Lieferando.de
Text ：Lade unsere App herunter und bestelle Dir heute Dein Lieblingsessen nach Hause.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 124 | 89 | 89 |
| Popularity | 637 | 634 | 634 |
| Dimensions | 1080 x 1080 | 426 x 426 | 426 x 426 |
| Creative Type | Image | Video | Video |
| Network | Messenger | ||
| Related Ads | 2 | 1 | 1 |
| Countries | Germany | Austria,Germany,Liechtenstein | Austria,Germany,Liechtenstein |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for Lieferando.de - Order Food in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Lieferando.de - Order Food's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lieferando.de - Order Food, you can click the app name below to view related reports, or you can find more info in ASOTools.