Life party Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Life party's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Life party.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Life party
App Name : Life party
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Delphine wilson
Publisher : Instagram,Ameba,Blue Light Filter - Night Mode, Night Shift,BeautyPlus - Best Selfie Cam & Easy Photo Editor,30 Day Fitness Challenge - Workout at Home,7 Minute Workout,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),Avira Antivirus 2020 - Virus Cleaner & VPN
Total creative ads during the time period : 240
Duration : 123
Popularity : 37,682
Check ASO Keywords of Life party
2. Life party’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Life party in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Life party in the recent period. As of 2020-08-21, among the Life party‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 28.89%, Playable Ads category's proportion is 0.0%, Image category's proportion is 71.11%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-21, Life party's the proportion of networks impressions are placed like this:
Audience Network's proportion is 34.07%,
Facebook's proportion is 31.95%,
Instagram's proportion is 17.05%,
Messenger's proportion is 16.93%,
's proportion is .
In the date of 2020-08-21, Life party‘s network with the most ads is Audience Network and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Life party
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Life party. We can see some advertising trends.
Top 1 Ad Creative of Life party
Ad Details ：
Headline ：ငါးဖမ္းႏိုင္သူ။
Text ：Life party
Top 2 Ad Creative of Life party
Ad Details ：
Headline ：ငါးဖမ္းႏိုင္သူ။
Text ：
Top 3 Ad Creative of Life party
Ad Details ：
Headline ：ဗီယက္နမ္ရွိ ပထမဆံုး ငါးပစ္ဂိမ္း။
Text ：Life party
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 57 | 57 | 57 |
| Popularity | 371 | 370 | 370 |
| Dimensions | 1080 x 1080 | 400 x 224 | 1200 x 628 |
| Creative Type | Image | Video | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Myanmar | Myanmar | Myanmar |
| Language | English | NA | English |
Through the above analysis, we can see that the most effective channel for Life party in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Life party's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Life party, you can click the app name below to view related reports, or you can find more info in ASOTools.