LifeAfter: Night falls Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LifeAfter: Night falls's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LifeAfter: Night falls.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LifeAfter: Night falls
App Name : LifeAfter: Night falls
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : X.D. Global
Publisher : Instagram,Booster,Respect & Rise,WARSHIP BATTLE:3D World War II,Tiger Wallpapers 4K UHD,HELPだニャン ～暇つぶし最適ゲーム～,Lines 3D,我爱猜猜乐－全民都爱玩的休闲娱乐猜题游戏
Total creative ads during the time period : 216
Duration : 658
Popularity : 12,896
Check ASO Keywords of LifeAfter: Night falls
2. LifeAfter: Night falls’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LifeAfter: Night falls in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LifeAfter: Night falls in the recent period. As of 2021-05-20, among the LifeAfter: Night falls‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-20, LifeAfter: Night falls's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-20, LifeAfter: Night falls‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of LifeAfter: Night falls
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LifeAfter: Night falls. We can see some advertising trends.
Top 1 Ad Creative of LifeAfter: Night falls
Ad Details ：
Headline ：Jeu mobile de survie apocalyptique
Text ：
Top 2 Ad Creative of LifeAfter: Night falls
Ad Details ：
Headline ：Jeu mobile de survie apocalyptique
Text ：A blizzard of devastating virus beleaguered the world, bring about the catastrophic disintegration of orders and covenants. When the night falls, the world turned into a living hell, swarming with infecteds. When you finally caught a break, and discovered a place to rest your sore feet, you found yo...
Top 3 Ad Creative of LifeAfter: Night falls
Ad Details ：
Headline ：Jeu mobile de survie apocalyptique
Text ：A blizzard of devastating virus beleaguered the world, bring about the catastrophic disintegration of orders and covenants. When the night falls, the world turned into a living hell, swarming with infecteds. When you finally caught a break, and discovered a place to rest your sore feet, you found yo...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 46 | 31 | 31 |
| Popularity | 254 | 151 | 151 |
| Dimensions | 400 x 400 | 1200 x 628 | 1200 x 628 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | France | France | France |
| Language | French | English | English |
Through the above analysis, we can see that the most effective channel for LifeAfter: Night falls in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free LifeAfter: Night falls's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LifeAfter: Night falls, you can click the app name below to view related reports, or you can find more info in ASOTools.