Lify Wellness Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lify Wellness's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lify Wellness.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lify Wellness
App Name : Lify Wellness
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Lify Company
Publisher : Instagram
Total creative ads during the time period : 14
Duration : 207
Popularity : 10,219
Check ASO Keywords of Lify Wellness
2. Lify Wellness’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Lify Wellness in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lify Wellness in the recent period. As of 2021-03-15, among the Lify Wellness‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Lify Wellness's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.99%,
Audience Network's proportion is 25.99%,
Instagram's proportion is 24.01%,
Messenger's proportion is 24.01%,
's proportion is .
In the date of 2021-03-15, Lify Wellness‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Lify Wellness
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lify Wellness. We can see some advertising trends.
Top 1 Ad Creative of Lify Wellness
Ad Details ：
Headline ：
Text ：優惠倒數，享受養生茶味道-> https://searchingb.com/product/lify-set/
Lify是一個智能養生平台，為用家提供個人化的草本茶飲用體驗。Lify提供人工智能健康評估及智能沖泡技術，為傳統草本智慧注入新元素，幫助繁忙的都市人了解自己的身體狀況，並建議適合他們的草本飲料作便利又健康的養生方式。Lify 會於短短30秒內新鮮 「泡」製出高質素的草本飲料。
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創意之處
*40秒快速泡茶，使用方便，一鍵泡出健康茶飲
*19 Bar高壓萃取養分精華，媲美傳統煲煮茶方式
*13種口味茶飲，由認可草本科學家及中醫師研發
*衛生密封茶餅，密封茶餅簡單易用，省卻清洗茶具時間
*環保茶餅全天然製作，絕對無任何塑膠，健康環保
*沖出茶底後混搭其他材料，自由配搭健康Mocktail特飲
*配合Lify APP 調整沖泡時間及壓力，以AI 了解你需要
Top 2 Ad Creative of Lify Wellness
Ad Details ：
Headline ：
Text ：優惠倒數，享受養生茶味道-> https://searchingb.com/product/lify-set/
Lify是一個智能養生平台，為用家提供個人化的草本茶飲用體驗。Lify提供人工智能健康評估及智能沖泡技術，為傳統草本智慧注入新元素，幫助繁忙的都市人了解自己的身體狀況，並建議適合他們的草本飲料作便利又健康的養生方式。Lify 會於短短30秒內新鮮 「泡」製出高質素的草本飲料。
-------------------------------------
創意之處
*40秒快速泡茶，使用方便，一鍵泡出健康茶飲
*19 Bar高壓萃取養分精華，媲美傳統煲煮茶方式
*13種口味茶飲，由認可草本科學家及中醫師研發
*衛生密封茶餅，密封茶餅簡單易用，省卻清洗茶具時間
*環保茶餅全天然製作，絕對無任何塑膠，健康環保
*沖出茶底後混搭其他材料，自由配搭健康Mocktail特飲
*配合Lify APP 調整沖泡時間及壓力，以AI 了解你需要
Top 3 Ad Creative of Lify Wellness
Ad Details ：
Headline ：
Text ：優惠倒數，享受養生茶味道-> https://searchingb.com/product/lify-set/
Lify是一個智能養生平台，為用家提供個人化的草本茶飲用體驗。Lify提供人工智能健康評估及智能沖泡技術，為傳統草本智慧注入新元素，幫助繁忙的都市人了解自己的身體狀況，並建議適合他們的草本飲料作便利又健康的養生方式。Lify 會於短短30秒內新鮮 「泡」製出高質素的草本飲料。
-------------------------------------
創意之處
*40秒快速泡茶，使用方便，一鍵泡出健康茶飲
*19 Bar高壓萃取養分精華，媲美傳統煲煮茶方式
*13種口味茶飲，由認可草本科學家及中醫師研發
*衛生密封茶餅，密封茶餅簡單易用，省卻清洗茶具時間
*環保茶餅全天然製作，絕對無任何塑膠，健康環保
*沖出茶底後混搭其他材料，自由配搭健康Mocktail特飲
*配合Lify APP 調整沖泡時間及壓力，以AI 了解你需要
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 154 | 154 | 154 |
| Popularity | 994 | 994 | 994 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 13 | 13 | 13 |
| Countries | Hong Kong,United Kingdom,Australia,United States,Canada | Hong Kong,Canada,Australia,United Kingdom,United States | Hong Kong,United Kingdom,Canada,United States,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Lify Wellness in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Lify Wellness's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lify Wellness, you can click the app name below to view related reports, or you can find more info in ASOTools.