LINE占い Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LINE占い's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LINE占い.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LINE占い
App Name : LINE占い
Logo：
OS : iOS
Network : Messenger,Facebook,Audience Network
Developer : LINE Corporation
Publisher : Instagram,Facebook,Random Fun Facts About Girls!,养生粥粥的做法大全免费版HD 居家健康饮食家常菜谱下厨房必备,10K Run - Couch to 10K,Günlük Aşk Falı
Total creative ads during the time period : 195
Duration : 1,707
Popularity : 22,271
Check ASO Keywords of LINE占い
2. LINE占い’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LINE占い in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LINE占い in the recent period. As of 2021-03-16, among the LINE占い‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, LINE占い's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.77%,
Instagram's proportion is 25.71%,
Messenger's proportion is 25.53%,
Audience Network's proportion is 22.99%,
's proportion is .
In the date of 2021-03-16, LINE占い‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of LINE占い
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LINE占い. We can see some advertising trends.
Top 1 Ad Creative of LINE占い
Ad Details ：
Headline ：占いメニュー数は13万以上！
Text ：「カレは運命の人？」「いつ運命の伴侶に出会えるの？」「あの人の本心を知りたい」
結婚・不倫・浮気など、尽きない恋の悩み…。
✨LINE占いで幸せのヒントを見つけませんか？✨
Top 2 Ad Creative of LINE占い
Ad Details ：
Headline ：【占いアプリ利用者数No.1】LINE占いで占う！
Text ：＼LINE占いがスゴすぎる！／
占いアプリ利用者数No.1✨
「星ひとみ」や「シウマ」などSNSやTV・雑誌で今話題の有名占い師多数在籍！
いますぐ「LINE占い」で占ってみない？
Top 3 Ad Creative of LINE占い
Ad Details ：
Headline ：【占いアプリ利用者数No.1】LINE占いで占う！
Text ：＼LINE占いがスゴすぎる！／
占いアプリ利用者数No.1✨
「星ひとみ」や「シウマ」などSNSやTV・雑誌で今話題の有名占い師多数在籍！
いますぐ「LINE占い」で占ってみない？
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 135 | 153 | 153 |
| Popularity | 636 | 617 | 612 |
| Dimensions | 224 x 400 | 1200 x 628 | 1200 x 628 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 2 | 3 | 3 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for LINE占い in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free LINE占い's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LINE占い, you can click the app name below to view related reports, or you can find more info in ASOTools.