Live Reel Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Live Reel's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Live Reel.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Live Reel
App Name : Live Reel
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Local Barre Live Reel
Publisher : Facebook,Instagram
Total creative ads during the time period : 32
Duration : 34
Popularity : 4,129
Check ASO Keywords of Live Reel
2. Live Reel’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Live Reel in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Live Reel in the recent period. As of 2021-02-28, among the Live Reel‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-28, Live Reel's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.37%,
Messenger's proportion is 25.19%,
Audience Network's proportion is 24.96%,
Instagram's proportion is 24.47%,
's proportion is .
In the date of 2021-02-28, Live Reel‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Live Reel
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Live Reel. We can see some advertising trends.
Top 1 Ad Creative of Live Reel
Ad Details ：
Headline ：7 Day FREE Pass To Try Our Virtual Workouts 👉
Text ：Have you tried us LIVE yet? Get our on demand barre workouts so you can be a local anywhere!
Top 2 Ad Creative of Live Reel
Ad Details ：
Headline ：7 Day FREE Pass To Try Our Virtual Workouts 👉
Text ：Have you tried us LIVE yet? Get our on demand barre workouts so you can be a local anywhere!
Top 3 Ad Creative of Live Reel
Ad Details ：
Headline ：7 Day FREE Pass To Try Our Virtual Workouts 👉
Text ：Have you tried us LIVE yet? Get our on demand barre workouts so you can be a local anywhere!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 30 | 30 | 30 |
| Popularity | 146 | 146 | 145 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United Kingdom,Australia,United States | Canada,United States,Australia,United Kingdom | Australia,United States,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Live Reel in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Live Reel's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Live Reel, you can click the app name below to view related reports, or you can find more info in ASOTools.