Local Heroes Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Local Heroes's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Local Heroes.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Local Heroes
App Name : Local Heroes
Logo：
OS : iOS
Network : Audience Network,Messenger,Facebook
Developer : F.o.R. BV
Publisher : Instagram,Facebook
Total creative ads during the time period : 58
Duration : 174
Popularity : 31,797
Check ASO Keywords of Local Heroes
2. Local Heroes’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Local Heroes in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Local Heroes in the recent period. As of 2021-03-15, among the Local Heroes‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Local Heroes's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.07%,
Audience Network's proportion is 23.98%,
Instagram's proportion is 23.98%,
Messenger's proportion is 23.98%,
's proportion is .
In the date of 2021-03-15, Local Heroes‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Local Heroes
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Local Heroes. We can see some advertising trends.
Top 1 Ad Creative of Local Heroes
Ad Details ：
Headline ：Bestel het beste uit de buurt
Text ：Altijd te laat bij de bakker? Bestel online via Local Heroes en grijp niet mis ✌
Top 2 Ad Creative of Local Heroes
Ad Details ：
Headline ：Bestel het beste uit de buurt
Text ：Altijd te laat bij de bakker? Bestel online via Local Heroes en grijp niet mis ✌
Top 3 Ad Creative of Local Heroes
Ad Details ：
Headline ：Bestel het beste uit de buurt
Text ：Altijd te laat bij de bakker? Bestel online via Local Heroes en grijp niet mis ✌
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 124 | 124 | 100 |
| Popularity | 888 | 886 | 779 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | Netherlands | Netherlands | Netherlands |
| Language | Dutch | Dutch | Dutch |
Through the above analysis, we can see that the most effective channel for Local Heroes in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Local Heroes's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Local Heroes, you can click the app name below to view related reports, or you can find more info in ASOTools.