Locall Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Locall's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Locall.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Locall
App Name : Locall
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Halebop
Publisher : Instagram,Treehouse Table,Vegan Recipes - Free Vegan Food Cookbook,USA Weather forecast,SHAREit - Transfer & Share,Video Collage: Mix VideoPhoto,Video Collage Maker,TalkU Free Calls +Free Texting +International Call
Total creative ads during the time period : 193
Duration : 1,333
Popularity : 49,337
Check ASO Keywords of Locall
2. Locall’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Locall in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Locall in the recent period. As of 2021-03-15, among the Locall‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 44.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 56.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Locall's the proportion of networks impressions are placed like this:
Facebook's proportion is 58.91%,
Audience Network's proportion is 25.03%,
Instagram's proportion is 7.9%,
Messenger's proportion is 7.9%,
Google Ads(Admob)'s proportion is 0.26%.
In the date of 2021-03-15, Locall‘s network with the most ads is Facebook and its proportion is 28.0%.
3. Top 3 Ad Creative Analysis of Locall
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Locall. We can see some advertising trends.
Top 1 Ad Creative of Locall
Ad Details ：
Headline ：Try now - 20 min for free
Text ：
Top 2 Ad Creative of Locall
Ad Details ：
Headline ：Try now - 20 min for free
Text ：Download Locall and start calling to Egypt. No internet needed. Works with all operators.
Top 3 Ad Creative of Locall
Ad Details ：
Headline ：20 መደወሊ ደቓይቕ ተቐበል
Text ：ንLocall ጽዓን. ዝይዳ ደውል. ዝወሓደ ክፈል. ተቐባሊ ኢንተርኔት ክህልዎ ኣየድልን እዩ.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 384 | 340 | 343 |
| Popularity | 999 | 997 | 997 |
| Dimensions | 400 x 300 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 5 | 3 |
| Countries | Sweden,United States | Sweden | Sweden |
| Language | English | English | Italian |
Through the above analysis, we can see that the most effective channel for Locall in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Locall's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Locall, you can click the app name below to view related reports, or you can find more info in ASOTools.