LOTTE Hotels & Resorts - 호텔예약 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LOTTE Hotels & Resorts - 호텔예약's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LOTTE Hotels & Resorts - 호텔예약.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LOTTE Hotels & Resorts - 호텔예약
App Name : LOTTE Hotels & Resorts - 호텔예약
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Hotel Lotte Co., Ltd
Publisher : Instagram,Facebook,하나님톡 (God Talk) - 성경, 명언, 기도, QT, 하나님, 예수님, 기독교,Cross Battlefield Fire,AppBox Pro,手机铃声管家 - 酷炫好音色彩铃·免费高品质苹果手机铃声大全,好用的铃声设置助手
Total creative ads during the time period : 635
Duration : 703
Popularity : 46,820
Check ASO Keywords of LOTTE Hotels & Resorts - 호텔예약
2. LOTTE Hotels & Resorts - 호텔예약’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LOTTE Hotels & Resorts - 호텔예약 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LOTTE Hotels & Resorts - 호텔예약 in the recent period. As of 2021-03-14, among the LOTTE Hotels & Resorts - 호텔예약‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 30.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 20.0%, Carousel category's proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, LOTTE Hotels & Resorts - 호텔예약's the proportion of networks impressions are placed like this:
Instagram's proportion is 66.54%,
Facebook's proportion is 33.46%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-14, LOTTE Hotels & Resorts - 호텔예약‘s network with the most ads is Instagram and its proportion is 70.0%.
3. Top 3 Ad Creative Analysis of LOTTE Hotels & Resorts - 호텔예약
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LOTTE Hotels & Resorts - 호텔예약. We can see some advertising trends.
Top 1 Ad Creative of LOTTE Hotels & Resorts - 호텔예약
Ad Details ：
Headline ：LOTTE HOTEL YANGON
Text ：Touching your Heart
Top 2 Ad Creative of LOTTE Hotels & Resorts - 호텔예약
Ad Details ：
Headline ：LOTTE HOTEL YANGON
Text ：
Top 3 Ad Creative of LOTTE Hotels & Resorts - 호텔예약
Ad Details ：
Headline ：LOTTE HOTEL YANGON
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 515 | 171 | 171 |
| Popularity | 999 | 977 | 977 |
| Dimensions | 1450 x 1950 | 2048 x 1365 | 2048 x 1365 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Spain,Monaco,Switzerland,United Kingdom,Netherlands,Russia,Myanmar,Germany,France | Vietnam | Vietnam |
| Language | English | Vietnamese | Vietnamese |
Through the above analysis, we can see that the most effective channel for LOTTE Hotels & Resorts - 호텔예약 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free LOTTE Hotels & Resorts - 호텔예약's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LOTTE Hotels & Resorts - 호텔예약, you can click the app name below to view related reports, or you can find more info in ASOTools.