Loungerie Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Loungerie’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Loungerie.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Loungerie
App Name : Loungerie
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Loungerie SA
Publisher : Moto e Vlogs,GIF - Bom dia, Boa tarde e Boa noite Mensagens
Total creative ads during the time period : 63
Duration : 353
Popularity : 13,886
2. Loungerie’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Loungerie in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Loungerie in the recent period. As of 2020-08-30, among the Loungerie‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 33.33%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 44.44%, Carousel category’s proportion is 22.22%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-30, Loungerie’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 94.13%,
Instagram’s proportion is 2.35%,
Messenger’s proportion is 2.35%,
Audience Network’s proportion is 1.17%,
’s proportion is .
In the date of 2020-08-30, Loungerie‘s network with the most ads is Facebook and its proportion is 44.44%.
3. Top 3 Ad Creative Analysis of Loungerie
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Loungerie. We can see some advertising trends.
Top 1 Ad Creative of Loungerie
Ad Details ：
Headline ：Nova Coleção Spell
Text ：Dia dos Namorados Loungerie
Top 2 Ad Creative of Loungerie
Ad Details ：
Headline ：Nova Coleção Nuit
Text ：Dia dos Namorados Loungerie
Top 3 Ad Creative of Loungerie
Ad Details ：
Headline ：Promo Loungerie
Text ：3 Sutiãs Por R$99,90!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 23 | 23 | 19 |
| Popularity | 114 | 114 | 100 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 208 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Loungerie in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Loungerie’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Loungerie, you can click the app name below to view related reports.