Luko, Home Insurance Competitive Intelligence|Ad Analysis by SocialPeta

Luko, Home Insurance Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Luko, Home Insurance's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Luko, Home Insurance.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Luko, Home Insurance

App Name : Luko, Home Insurance

Logo

Luko, Home Insurance-SocialPeta

OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : LUKO

Publisher : Instagram,Facebook,Pro des Mots™,AlSalam Coran temps de prière Qibla Athan mosquées,Blue Light Filter - Night Mode, Night Shift,Korean Food Recipes - 10k Recipes

Total creative ads during the time period : 850

Duration : 524

Popularity : 94,111

Check ASO Keywords of Luko, Home Insurance

2. Luko, Home Insurance’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Luko, Home Insurance in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Luko, Home Insurance in the recent period. As of 2021-03-16, among the Luko, Home Insurance‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 11.11%, Playable Ads category's proportion is 0.0%, Image category's proportion is 22.22%, Carousel category's proportion is 66.67%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Luko, Home Insurance's the proportion of networks impressions are placed like this:

Audience Network's proportion is 25.65%,

Messenger's proportion is 25.65%,

Facebook's proportion is 24.35%,

Instagram's proportion is 24.35%,

's proportion is .

In the date of 2021-03-16, Luko, Home Insurance‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Luko, Home Insurance

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Luko, Home Insurance. We can see some advertising trends.

Top 1 Ad Creative of Luko, Home Insurance

Ad Details :

Headline :Découvrez Luko, l'assurance habitation dès 5€/mois

Text :Luko, 1ère néo-assurance en Europe ! Nous levons 20 millions d'€ pour mieux protéger vos foyers En 1 an : 20.000 foyers assurés 0 départ après un sinistre 🥰 4,8/5 selon nos clients !

Top 2 Ad Creative of Luko, Home Insurance

Ad Details :

Headline :👉 Luko, Assurance Habitation dès 5€/mois

Text :

Top 3 Ad Creative of Luko, Home Insurance

Ad Details :

Headline :La néo-assurance dès 5€/mois. Simple. Rapide. Sans engagement.

Text :Zéro paperasse : Luko résilie votre ancien contrat pour vous.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 227 119 110
Popularity 931 822 796
Dimensions 1920 x 1080 400 x 400 400 x 224
Creative Type Video Video Video
Network Facebook Instagram Audience Network
Related Ads 2 1 1
Countries France,Switzerland,Congo,Monaco,Luxembourg,Belgium,Central African France,Monaco,Belgium Italy,Bangladesh,Laos,United Kingdom,Nigeria,Madagascar,Venezuela,Hong Kong,Kazakhstan,Iraq,Niger,Mauritius,Sri Lanka,Ukraine,Ghana,Congo,Uzbekistan,Puerto Rico,Ireland
Language French French French

Through the above analysis, we can see that the most effective channel for Luko, Home Insurance in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Luko, Home Insurance's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Luko, Home Insurance, you can click the app name below to view related reports, or you can find more info in ASOTools.