LunchClick - Dating App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LunchClick - Dating App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LunchClick - Dating App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LunchClick - Dating App
App Name : LunchClick - Dating App
Logo：
OS : iOS
Network : Audience Network,Facebook,Messenger
Developer : Lunch Actually Pte Ltd
Publisher : Fotor - Photo Editor&Collage,开箱模拟器 for 皇室战争,GulogGratis,Montage Video Musique,POTO - Photo Collage Editor,Jewel Legend - Match 3 Games,appsGratis,Instagram,FotoRus -Camera & Photo Editor
Total creative ads during the time period : 134
Duration : 1,859
Popularity : 31,834
Check ASO Keywords of LunchClick - Dating App
2. LunchClick - Dating App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LunchClick - Dating App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LunchClick - Dating App in the recent period. As of 2021-03-16, among the LunchClick - Dating App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, LunchClick - Dating App's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.13%,
Instagram's proportion is 26.34%,
Audience Network's proportion is 23.19%,
Messenger's proportion is 22.33%,
's proportion is .
In the date of 2021-03-16, LunchClick - Dating App‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of LunchClick - Dating App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LunchClick - Dating App. We can see some advertising trends.
Top 1 Ad Creative of LunchClick - Dating App
Ad Details ：
Headline ：Try Asia's Best Dating App!
Text ：Searching for love doesn't have to stop.
Get to know attractive single men who fit your personality.. without leaving the house! 🏠
Top 2 Ad Creative of LunchClick - Dating App
Ad Details ：
Headline ：Try Asia's Best Dating App Today
Text ：While other dating apps are for everyone who's up for casual dates, the men in LunchClick are genuinely looking for a relationship.
Top 3 Ad Creative of LunchClick - Dating App
Ad Details ：
Headline ：Try Asia's Best Dating App Today
Text ：While other dating apps are for everyone who's up for casual dates, the men in LunchClick are genuinely looking for a relationship.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 337 | 257 | 257 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 4 | 1 | 1 |
| Countries | Singapore | Singapore | Singapore |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for LunchClick - Dating App in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free LunchClick - Dating App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LunchClick - Dating App, you can click the app name below to view related reports, or you can find more info in ASOTools.